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[F257]Find My Page Rank

by Ali Abbas Rizvi, Ali

When it comes to advertising on the internet the page rank number you get your page to rank is very important. It is a known fact that very few people go to the second page of any search engine, so ranking on the first page is most important for your business. This is also because there are hundred and thousands of other people in the same business as you also looking for customers. Google, Yahoo, MSN, and Mixcat are just some of the more popular ones and to get a high page rank means that you have to do some serious marketing and promotion, as well as SEO. SEO is a process using various trends and algorithms to assess your website and see how suitable it is for people when they are searching for a topic.

You could make use of various other forms of marketing like text link advertising. This is done by entering the link to your web page on the end of your email page as a signature. This way all the people you send emails to during the day will click on your text link and visit your site. More aggressive measure should also be taken and this comes in the form of link exchange programs and back link opportunities. Link building through places like Facebook and My Space are also great ways of creating traffic to your site and increasing your sales.

For a link exchange website, you will have to register and you can then exchange your web link with other members. You will have to create a banner ad of some kind for other members and they will do the same for your website. Another good way to generate traffic to your website is by doing a backlink. A backlink is a way of getting people to host a link of your website on their website. This is not very easy and if you want this to be effective you need to find a site that is already on the first page of the search engines. It can also be tricky because some companies will not host you unless you also rank highly.

Link building is another way to get a good page rank other than a link exchange, text link, or back link. You do link building by posting blogs or joining forums on numerous websites, espcialy ones that are more niche orientated ones that appeal to your type of business. You will post blogs about things that have nothing, or very little, to do with your site. The blog must not say anything about what is on your site or promote it directly, but be more like an oblivious third party wrote it. At the end you can enter the link to your website and if your blog is catchy enough, many people will read it and hopefully go to your site. These are just some of the ways in which you can improve your page rank and create more traffic and therefore more business for your online or offline company.

Link popularity, sometimes referred to as "Link Pop," plays a very important role in determining a website's visibility among the top returned search results. Your site's link pop will be determined by the quality, quantity, and relevance of the other websites that link to your page.

What is Page Rank?

"Page Rank," sometimes abbreviated PR, was developed by Google's founders Larry Page and Sergey Brin. Here is how Google describes the "Page Rank" system:

Page Rank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

Important, high-quality sites receive a higher Page Rank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query.

So, Google combines Page Rank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query.

Page Rank is rated on a scale of PR-0 to PR-10. A site with a ranking of PR-10 is much higher than one rated PR-0. When a site has a high page ranking, there will be more opportunities for search engine users to locate and view the site. Thus, more traffic will be routed to that site because it is viewed by the web community as a valuable resource.

What Does This Mean For You?

In theory, the more "popular" a website is, the higher its PR will be. Here's a quick recap on how to sustain strong "link pop" and Google PR:

To Improve Your "Link Pop":

" Generate as many one-way, non-reciprocal links as possible. Make sure your link is listed by credible websites ONLY.

" Your "Link Pop" can be improved when the websites that link to yours have a higher Google PR than you do. This is considered a heavily weighted "vote" towards your site. However, do make sure to link to pages with various PR's.

" Create reciprocal links with websites that are relevant to yours. If your website sells cat toys, link to a pet lover's site, and cat-sitting service, etc.

It Doesn't Matter If:

" You provide one-way links to other sites that are relevant to yours. As long as you don't have too many uncategorized links, this will not hurt your site's "Link Pop"; however, it does not directly contribute to improving it.

Tips to Avoid Diminishing Your Site's PR:

" Do not submit your website to "Link Farms" or "Free-For-All" (FFA) directories. Google views these as spam sites and will thus lower your PR.

" Exchanging links with irrelevant websites can lower your PR. ONLY reciprocate links with similar credible sources. Just think: "Is this valuable to my readers?"

" Make sure to vary your links. A reciprocal-link campaign with no non-reciprocals tells Google your site isn't worthy of one-way links.

The bottom line: A strong "Link Pop" and "Page Rank" equals more visitors to your website!

And a great way to increase your websites link popularity is to submit your website to free link directory.

Article Source : Pg. 138

About Author

Both Ali Abbas Rizvi & Tom Dahne are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Ali Abbas Rizvi has sinced written about articles on various topics from Adsense, Advertising Guide and Site Promotion. Do please browse for more information at our website :-. Ali Abbas Rizvi's top article generates over 246000 views. to your Favourites.

Tom Dahne has sinced written about articles on various topics from Cars, Marketing Tool and Internet Marketing. . Tom Dahne's top article generates over 40500 views. to your Favourites.