The 2nd annual Parents’ Choice Awards, in association with Maternity & Infant
magazine, took place on Thursday 27th September 2007 in the Burlington Hotel,
Dublin. The awards, sponsored by Cow & Gate, Supervalu and Dr Brown’s, with
Barnardos as official charity partner, asked parents all over Ireland to vote
for their favourite products and services, with the most popular brand in each
category becoming the winner

Toyota won the "Most Friendly Family
Car" category, beating Volkswagen, Volvo, Ford and Renault. Winning such a
prestige award, as voted by Irish parents, will give confidence to families
looking to buy a new car that offers superior quality, versatility, safety and
comfort. Irish parents have clearly voted Toyota's model range as offering
superiority in all these categories.