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Your Online Guide » Health & Lifestyle » Benefits of Goji

[M12]Magic Biggest Secret Revealed
by Sonny Ahuja, Son
Finally summer is here in Milwaukee. I decided to take kids out to watch “Are We Done Yet?" last night. What a blast ! Not only did the kids found it funny but my 8 and 9 year old also told me how important it was for a family to stay together especially going through a hard time. What amazed me was the mention of “Goji Berries" in the movie and that it cured the young boy’s asthma!

After doing a lot of research I found that Goji Berries have lot of medicinal benefits.
If you have not yet heard of goji juice from goji berries, you are not alone. While it has occupied an important place in traditional Asian medicine for countless generations, the secrets of its nutritional benefits have remained a mystery to most of the world.
Did you know that in some remote places in this world, a life expectancy of more than 100 years is not uncommon? Not only do people in these remote regions live long lives, they also enjoy abundant health and happiness.
What factors have contributed to their great fortune? These centenarians often live in isolated places. away from the harmful influences of modern civilisation. Their diet contains fresh fruits, vegetables and whole grains, and is low in animal fats.
Yet, even more importantly, a recent scientific discovery has revealed something the Himalayan people have known for thousands of years! Many of the world's longest living people consume regular daily helpings of a tiny red fruit that may be the world's most powerful food - the goji berry.

FreeLife™is the first company to perfect a difficult and demanding proprietary extraction process and create the only standardized form of this incredible plant available in the world today: HIMALAYAN GOJI™ JUICE.
The First Healers:

During the Tang Dynasty (around 800 AD), a well had been dug beside a wall near a famous Buddhist temple that was covered with goji vines. Over the years, countless berries had fallen into the well. Those who prayed there had the ruddy complexion of good health, and even at the age of eighty they had no white hair and had lost no teeth, simply because they drank the water from the well. From this legend, a poem was crafted. (See below).
It is said that the Himalayans were the first natural healers, and that they shared their wisdom with the ancient herbalists of China , Tibet , and India . One of their most prized secrets was the fruit of the native goji vine, which had been flourishing in the Himalayan valleys since the beginning of time. Those who came there to learn took the goji home with them and planted it in their own valleys, thus spreading the legend of this most marvelous and healthful fruit.

Why Himalayan Goji Berries?

Just as there are many varieties of grapes for wine making, there are many varieties of goji�"as many as 41 species growing in Tibet alone! The challenge for Dr. Mindell and Freelife™ was to harvest the goji of Himalayan legend, and avoid poor quality berries.
Dr. Mindell and his research team had a daunting task ahead of them. Which was the best? Which was the TRUE goji of legend? Dr. Mindell knew that he must exhaustively analyze the dozens of varieties to find the one true goji�"the one that had been discovered by the early Himalayan healers, and which, from ancient times, had been praised in legend.
To do this, they used a spectrometer - an analytical device that is designed to measure how substances either absorb or reflect electromagnetic energy at the molecular level. By using this device and a highly sophisticated mathematical formula, they were able to determine a fingerprint of the goji that originated in the Himalayas - its spectral signature.

By use of the Spectral Signature techinique, Dr. Mindell and his team were able to identify those plants that retained the purity and goodness that existed in the first plants that grew in their original home, the pristine and beautiful Himalayas . Only those plants could truly be called direct descendants of the original goji form the Himalayas .

for more info or to buy Goji Berries or Goji Juice visit http://www.shopnolimit.com


Consumer Behavior complements and consummates the application of “Marketing Concept” in every organization as a way of achieving overall corporate objectives. Consumers' experience has been widened by their exposure to competing products, rapid changes in technology, which result in regular availability of innovative products. The information-age consumers are ardent information processors that undergo a lot of internal and external considerations before and after purchasing a product or service. They set high expectations for any product or service to meet their present and future needs. Marketers' success now anchors on the extent to which they understand and respond perfectly to the behavior of consumers. Marketers are compelled to search for new ideas, theories and principles from behavioral sciences like anthropology, sociology, psychology, and economics. It has been found that a consumer involves consideration from these perspectives when making their purchase decisions. However, only a few part of these fields have so far been incorporated into consumer behavior. This relevant part includes topics on which practical researches have been conducted and validated. For a marketer to penetrate the hearts of numerous prospects and consumers, to let them react positively to his products or service; understanding the behavior of consumers is unavoidable because the knowledge acquired about the consumers has an important role to play for the marketer ‘success.

CONSUMER BEHAVIOR AND MARKETING

Professional marketers uses an understanding of consumer behavior to anticipate future behavior based on the implementation of specific marketing strategies. A knowledge of consumer behavior serves as a strong basis for the development of effective and efficient marketing strategy. A careful monitoring of Consumer Behavior in the competitive market enables the marketer to measure the success or failure of a specific marketing strategy. Marketer also uses knowledge of consumer behavior to segment their market.

BUYING DECISIONS

Howard and Sheath (1980) have distinguished three types of buying decision behavior:

1. Routinised response behavior
2. Limited problem solving
3. Extensive problem solving

In buying a product or service, the buyer goes through a decision process consisting of problem recognition, information search and evaluation of alternatives, purchase decision and post purchase behavior. The marketer's job is to understand the buyer's behavior at each stage and what influences the prospects and consumers.

Limited problem solving exists when the need is known, every information on the alternative means of solving the problem is also known and the decision maker has to make his decision within the given spectrum.

Extensive problem solving embraces greater uncertainty and there is risk that the final decision is wrongly made. Often the decision maker on his own has very little information on the items and may seek to update this from his friends or professionals.

MODELS OF CONSUMER BEHAVIOR

A model is a simplified representation of a real phenomenon. Model of Consumer Behavior can be expressed verbally or algebraically, but in some cases they take the form of elaborate mathematical form or flow chart. For example, consumption C is a function of income Y, or C =F (Y).

All Marketers, in collecting, analyzing and interpreting data, use MODELS as a basis for the systematic study of Consumer Behavior. They are interested in understanding the decision processes involved and the relationship between or among the variables that affect consumer decision-making processes.

Consumer Behavior models are concerned with the relationships between inputs into the buying decision, and resultant outcome. This outcome may be positive or negative, a decision to make purchase, or decision to reject a product or service. In dealing with consumers, marketers are confronted with a variety of response possibilities and countless environmental variables.

MODELS CLASSIFICATION

Models of Consumer Behavior can be classified under three broad headings:

1. Black box models; which take no account of the mental processes involved in decision taking, and internal variables are ignored.

2. Personal variable models; which are primarily concerned with internal psychological variables and take no account of external environmental variables.

3. Comprehensive models; which aim to include all categories of variables that have an influence on Consumer Behavior. This model takes both the personal and environmental variables into account. They include the so-called "grand models" such as those put forward by Howard and Sheath, Engel, Kollat and Blackwell, Nicosia.

For detailed information on consumer behavior and application to improve marketing performance and boost sales, purchase my e-book titled “Multi-dimensional Analysis of Consumer Behavior” on my website.

Article Source : Benefits of Goji

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Both Sonny Ahuja & Paul Tunde Raji are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Sonny Ahuja has sinced written about articles on various topics from Celebrities, Nails and Goji. for more info or to buy Goji Berries or Goji Juice visitor. Sonny Ahuja's top article generates over 1900 views. to your Favourites.

Paul Tunde Raji has sinced written about articles on various topics from Goji. . Paul Tunde Raji's top article generates over 1900 views. to your Favourites.
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