|
||
So, who are these people and what are they doing? It's actually quite simple. For the most part these are regular people like you and me, who know something about a particular topic, and are sharing their knowledge by using what is becoming known as "Online Publishing."
These infopreneurs are creating e-books, e-courses, audio programs, software, streaming videos and any combination of these to deliver their information products online, in real time, to help their customers learn a new skill, solve a problem or in someway expand their knowledge about a particular topic.
The advent of the Internet has made this world of online publishing, a process that uses technology to deliver information in real time, a reality. Pay-per-click search engine advertising, available from Google and Yahoo have provided the marketing vehicle.
So who are these people, how does all this work, and can you get in on this online publishing phenomena?
The answer to the second part of this question is a big, resounding "YES!"
First, let's have a look at some real world examples.
Two of the most successful people in the online information business are Joe Vitale and Jim Edwards. Their "Seven Day E-book Secrets" teaches people how to produce an e-book quickly and sell it online.
Another example is "Perry Marshal's "Definitive Guide to Google Adwords," an essential resource for anyone using Pay-per-click advertising for their online publishing endeavors.
Others in the business run the gamut from training your parrot to learning how to use Power Point, including my own home study course, "How to Write, Publish and Sell Your Book."
The key to all of this is email and pay-per-click advertising. Today when someone wants information, the first place they look is usually Google or some other search engine.
By using the pay-per-click, keyword advertising services with these search engines, smart online publishers are able to present their solution to your problem, at the exact time you're looking for it.
The magic of the web brings the information hungry buyer exactly what they want, when they want it, immediately available for instant delivery. Click! Cha-ching!
So How Can I Make Money with Online Publishing?
Think about what you know. Are you an expert in some particular field? Do you have specific knowledge that other people will pay for? Do you have a passion or hobby that you can teach to others?
I believe that we all have special talents, passions and gifts. My wife Georgia for example, created a program for women titled "Looking Fabulous after 40," based on her life long love of fashion, beauty and style, and her seminars and consulting with hundreds of women. By "packaging" her knowledge, she is able to make it available to more women, at less cost than her one-on-one services, and have an additional revenue stream in the process. One that works 24/7!
What If I'm Not a Writer?
Even if you're not a writer, you can get help with the writing or you can do an audio program, some other media, or even develop a software program that helps people accomplish a particular task more efficiently.
There are several Web sites that will connect you with the freelancers that can do everything from simple web pages to developing streaming video presentations to deliver your information and help you get started in online publishing.
Two of these are www.elance.com, for general services and www.rent-a-coder.com, where you find more technical services available, or you can get a copy of the "Seven Day E-Book" and get started immediately.
Regardless of what you choose to do, there are viable income producing opportunities in online publishing that are available to anyone who is willing to do some work.
There are many benefits to starting an “Online Business”. Right now the opportunities are endless and unlike a traditional business an “Online Business” requires very little in the way of start-up capital. To start an online business all you really need is an idea, a domain name, Internet access and hosting. You can actually start up your business for under $47.00.
In addition to the ease of start-up we have also included five of the top reasons to start an Internet business. The time is right now. Take advantage of this wonderful opportunity.
1.Freedom of Time- When would you like to work? 9-5 is not required when you own your own business. You can work when you like, whether it is the middle of the night or middle of the day. You can choose your own hours to work.
2.Work from Home- Think of how nice it would be to not have a commute to and from work. You can roll out of bed, walk over to your computer and start working while you are still in your pajamas. No more fighting traffic, no more crowds, your time and your energy belong to you now.
3.Your market has now become the entire world- you can sell your products or services to anyone in any country in the entire world. You are not limited to your own town. Anyone in the entire world can be your customer. The possibility that creates is endless. You can achieve more than you ever dreamed of before because the Internet makes the world your market.
4.You can automate your business- it is possible to automate your business so that it requires less input from you. This can free up your time to create more businesses or to enjoy more free time.
5.It's exciting and fun-you can create a business based upon what you love and what you want to share with the world. With the entire world as your market you can target the people most interested in what you have to offer. An online business can be the most exciting opportunity you have ever been a part of.