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Your Online Guide » A Guide to Business » Best Online Business Opportunity

[G196]Get Traffic To Your Web Site
by Ashok Pokhrel, Ash
It doesn't matter how good your sales copy is, you will eventually live or die by the traffic you generate to your web site.

If you have no traffic, you have no sales. There is no way around it.

So what's the best way to generate traffic?
Everybody seems to have an opinion on the subject. Everywhere you turn there is another "Startling Discovery" of how to drive millions of visitors your way.

For only $100 you can have 100,000 visitors sent your way...

But the question is...what kind of traffic do you want?

Do you want visitors who just pop-in and pop right out? Or are you looking to attract targeted hungry customers and buyers for your products and services?

Well, if you're serious about making money, you want real visitors who are ready and willing to buy your products and services.

You're simply not going to get this kind of visitors by joining the hot "traffic generation" technique of the month.

There always seems to be a NEW thing that everybody jumps on...and you see published in a majority of ezines. People will jump on it this month, tire of it, and then be on to something new next month.

I've been doing this business for 7 years now and although things do change quick, I'm still using many of the exact same strategies I did way back when I started.

Some of those techniques are the ones I want to share with you today. These are the techniques which have worked for years, and will continue to work for years to come.

They are not fly-by-night opportunities. They are real...and they can and will generate traffic for you TODAY and for years to come.

They may not be exciting, but they work! And that's the point of this business. Who cares what's the most exciting and most talked about? We only care about what earns our business the most profits.

Traffic Method #1 - Joint Ventures

You have a product. You find people who already have the hungry customers you're seeking.

The most common form of joint venture online is the affiliate program. You set-up the software and you can instantly handle thousands of affiliates selling your products and services for you.

You'll find that a large number of the people who teach Internet marketing use their affiliate programs as their primary selling tool.

Simply find large ezines or high traffic web sites in your niche market and partner with them.

Offer them a percentage of the profits varying anywhere from 10% to 75% of the selling price. It's absolutely no risk to you whatsoever, because you don't spend a penny on marketing until a sale is made.

A good program to use for your affiliate program is here:

Traffic Method #2 - Pay-per-click Search Engines

You don't pay for traffic with these search engines unless their visitors click on and visit your web site. So you're paying for real guaranteed highly qualified visitors to your web site.

The ones I like best are:

The key to using PPC search engines effectively is coming up with hundreds or even thousands of possible keywords. You're looking for keywords which have decent traffic but very low bids.

You don't want to be spending $1 or more per visitor if you haven't tested your web site to produce that kind of income already. So you have to avoid the most popular keywords and find a lot of less used ones.

A great tool for finding keywords fast has recently been developed by one of my coaching clients. It's awesome. Check it out here:

Traffic Method #3 - Content Web Sites

The poor content web site has been attacked, made fun of, and ignored for years. A content web site is one with lots of content on it including: ebooks, articles, and even a discussion board.

This is the exact opposite type of site from a mini-site. A mini-site is a web site with only a page or two and focuses just on a sales letter. A customer either buys or doesn't buy. No other choices are offered to them.

The majority of my web sites are designed in this fashion. They are mini-sites and all they contain are a sales letter and order form.

Content sites have a place. They can be used to draw traffic and visitors. People will link to a content site. Search engines will index a content site much easier than they will a sales letter.

All this traffic can be produced for free (although you will do a lot of work to produce the content).

Then you can get these visitors to sign up for an email newsletter OR drive them to your mini-site sales letters. The content site is never the purpose of your business. It is just a traffic generating mechanism that you use to push visitors to your sales letters.

Bonus Traffic Method - Offline Advertising

Print media has been taking a major hit in recent years from a loss of advertising revenue. Advertising in printed publications and through direct mail just isn't as popular anymore because they weren't as exciting as the Internet.

That's changing.

Webmasters are finding out that they can drive qualified buyers to their web sites using offline advertising. And those visitors captured offline are worth much more than their average online surfer.

They're also discovering that sending postcards and direct mail pieces to their online buyers is resulting in significantly more sales than simply email follow-up alone.

So you make money offline...by driving offline visitors online...and then contacting online buyers offline.

Statistics indicate that people, especially the younger crowd, spend more time online than watching TV. Video on the internet is not new, but it was traditionally just for entertainment. Now video is used widely for entertainment, instruction and to increase traffic to a website.
When making a video to drive traffic to your website think of it as a commercial. Commercials used on television are very effective sales tools. Pay attention to the TV commercials and borrow ideas from them.
Keep in mind that the video is a representation of your company. Choose the people or images in your traffic driving video with care. Make sure they are pleasant. People are more interested in watching something pleasant. Using neutral accents is recommended. Keep in mind that humans listen faster than they speak, so don't speak too slowly; it will irritate your viewers.
Keep in mind that the video is a representation of your company. Choose the people or images in your traffic driving video with care. Make sure they are pleasant. People are more interested in watching something pleasant. Using neutral accents is recommended. Keep in mind that humans listen faster than they speak, so don't speak too slowly; it will irritate your viewers. Try not to be too pushy with your sales message, aim for gently persuasive. Video works great for showing rather than just telling. Remember, a picture paints a thousand words!
YouTube is not the only video sharing site; there are currently around 30 sites that will host your videos. To realize the maximum benefit from your video you should consider posting your clip to all of these sites. Some of the hosting sites provide a revenue sharing option. Posting your video to all of these available sites can be time consuming, but it is very effective.
Since you are using the video to get traffic to your website, be sure to show your URL at both the beginning and the end of the video clip. It is also possible to watermark your URL into your video. Once the video is produced, it is time to get it to the masses and use that video to increase your website traffic. Now is the time to get started. Jump in and produce a video that will effectively promote your site. Using video will increase traffic to your website, especially if it is picked up by other webmasters, and goes viral. Using video to get traffic to your website is effective and fun.
Once the video has been made you can download it and submit it to video hosting platforms all over the web. I find that with carefully chosen keyphrases you can get a number one in Google in less than 2 hours. The Animoto Software is online and free to use if you are only doing short videos, but I recommend getting the 'All Area Pass' which is very cheap and even cheaper if you use this Animoto referral code: 'xklrsoeg' which gets you a $5 discount
The fastest and most cost effective way to get your videos online to multiple video hosting platforms, automatically converted into podcasts and well distributed to multiple podcast directories, social bookmarked and automatically blogged is by using the awesome online service, Traffic Geyser, which has enabled me to get a Google number one in less than 4 minutes.
Article Source : ebusiness 2005

About Author
Both Ashok Pokhrel & Rick Lomas are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Ashok Pokhrel has sinced written about articles on various topics from Online Business, Fishing and SEO Articles. For more useful tips & hints, please browse for more information at our website:-
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