Print Article for : Get Site Ip Address

Your Online Guide » Ideas for Marketing » Guide To Marketing

[G187]Get Site Ip Address

by Carolyn Clayton, Car

It is known within search marketing that Google doesn't like new websites and that a site has to age significantly before it starts showing up in the search results. I have found this to be completely untrue as I have proved that you can get to number 1 in Google in a matter of weeks, in my case it was around 6 weeks. But after only a week of being live my site was in position 9 for my chosen keyword!

So how did I do it? Well I built the site using and xhtml and CSS and ensured it was crawler-friendly; I then wrote some really good text and made sure I used H1 tags and Meta data correctly. I basically just followed Google's advice and I am now reaping the rewards. It only took a week or two before each page got indexed. You might think I spent hours sourcing inbound links or spend hundreds on directory bought links but I didn't. The site has no link popularity at all. It has just one link from a free directory which was how the site got indexed in the first place.

One thing I did do was research keywords to make sure I wasn't taking on more than I could chew. It is very difficult to work out what phrases your target market might be searching for. There are some research tools which could help like Wordtraker and Google Adwords and also Yahoo Search marketing data. One way is to ask people you know what they search phrases they would use to find your product or service. When you have chosen some keywords or phrases - test them. Have a look at how many pages are returned and take a closer look at the sites that come up on the front page. If your search phrase brought back over 20 million results then you know you have plenty of competition which might make ranking your site take a lot longer than you want, it might be worth finding another less competitive phrase to target. If however there are under 5 million results you will have a much better chance of ranking on the first page. For search results that have less than 1 million results you should be able to get your site on the front page in a matter of weeks.

A quick way to see results is to buy a domain with your main keywords in. This brings a lot of power to the phrase you're targeting. The trouble with that is that someone else probably has already done this and bought the domain. But you can always find similar versions. For instance say your target keywords were ‘Car Leasing' and carleasing.com and car leasing.co.uk are not available; why not look for carleasinguk.com or carleasinguk.co.uk. This way you are still getting your keywords in the domain and you also getting the added bonus of having the UK word. Obviously this is only useful for sites from the UK, but the same could be done for any country.

Now my site probably wont stay in that top position so I will have to keep working on the site, adding new content and finding links to help with my popularity. Getting a site on the front pages is easy for an experienced SEO specialist like myself, but keeping it there is the hardest thing. You never know what your competitors are up too so you have to keep on your toes. If you want an SEO expert to work on your site take a good look around as there are many sharks out there. Ask to see portfolios of their work and contact those sites if you want to be a hundred percent sure you really have found an SEO expert. Many talk the talk but cant walk the walk.

Did you know? When your site is presently listed by Google further submission can not speed up matters. In case your site has not been submitted yet, then the page where you ought to submit it can be found if you search with the word 'Google submit'. You can easily expect their page to appear on top of the list; however there are other quicker ways also by which you bring their attention to your site.

Google can index your site fast if you have links with other sites which have heavy traffic. Perhaps the quickest and the most successful way is to use the advantages of online directories. When your site is tagged with links from high ranking directories you get indexed faster since Google routinely examines these top directories.

Depending on your monetary resources and preferences, you could choose between free and paid subscription directories. The best type to choose are the business directories which deal with your line of business since Google looks for commonality while indexing your site. You site ought to be dealing with the same issues as the business directory.

If you are looking forward to getting high ranking from Google then it is crucial that you get listed in DMOZ also referred to as an Open Directory. This is not the way in which you can accelerate the speed which Google takes to notice you. DMOZ would take their time, weeks or months before you get listed. The reason for this is that every site is checked by a category editor personally and your site could be down below in the queue. One vital point to remember when submitting sites to DMOZ is that you must ensure that you read, understand and follow every piece of guideline and instructions to the tee.

You could also submit articles to the relevant sites and get indexed by Google. Mostly all important and successful article sites would allow the author to add a small resource box called 'About the Author' or 'Author Resource'. It is here that you add the critical link to your site.

If the articles are good, then your articles could also be chosen by other sites for inclusion and this is another advantage of writing articles. [s19 This is done when they carry your author resource box also as this is your key to a free link to your site. That is another opportunity to get noticed by Google and if your articles are in line with your line of business, you would get increased amount of site traffic.

Article Source : Marketing Planning And Strategy

About Author

Both Carolyn Clayton & Mark Hall are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Carolyn Clayton has sinced written about articles on various topics from Accountancy Journal, Legal Matters and Adventure Travel. Carolyn Clayton is an SEO expert offering .. Carolyn Clayton's top article generates over 14800 views. to your Favourites.

Mark Hall has sinced written about articles on various topics from Travel and Leisure, Health and Hair Care. Mark Hall has made a living out of using advance sales techniques and internet marketing. For more information and tips watch his and. Mark Hall's top article generates over 18100 views. to your Favourites.