"Abhi, please send me a list of keywords that will pay me $20-$30 per click in AdSense"
You see, I do not blame them for asking that question. It's not their fault. There is a lot of misinformation floating around the Internet. And newbies get attracted to anything that promises a lot of riches.
You will find many sites that will sell you lists of "High-paying AdSense Keywords" or list of keywords that will "Sky-rocket your AdSense earnings overnight".
They make you feel that if you purchase their list and design your sites based on these keywords, your AdSense earnings would touch the sky.
According to them, Google pays you around 50% of the keyword cost. So if someone clicks on the Ad, for a keyword costing $50, you will earn around $25...Cool!
But not so cool!
If it were that easy, you would find gazillions of AdSense success stories. Things are not so simple, friend!
How many who sell such lists have actually really profited themselves from those keywords? I can bet on my AdSense business...No one!
I have more than 1,50,000 keywords that drive traffic to my sites. So maybe, I know a thing or two about AdSense and keywords.
Every day when I look at my stats I know what the real truth is. And the truth is not what you think.
** The Truth ** Google never discloses what percentage it will pay to the AdSense Publisher. And there are too many factors involved which determine how much Google will pay you.
As I mentioned above, if Google paid everyone 50% on a keyword costing $50, you would become filthy rich in no time. Ohh! Wish life was so easy!
For many so-called high-paying keywords, Big G sometimes pays me not even 10 cents. Can you believe that?
Yes that's true. Less than 10 cents for a HIGH paying keyword.
Agreed, there are times when I do receive $25 per click, but those are very rare cases. And those same keywords often give me 10-20 cents the next day.
So you can never be sure how much a click would earn you.
How much Google will pay you depends on factors such as your landing page, your content, Google's smart pricing, the Advertiser's cost of that keyword, and various other factors that are beyond our control.
So never build your AdSense sites according to High-paying ** keywords **.
This is what you SHOULD do instead... Build your sites according to high-paying **niches**.
If you get hold of any keyword lists from any site, you will notice that most of these keywords are about finance, health, lawyers, business etc.
These niches are generally profitable because advertisers here have got money to spend on Adwords. And hence they are generally profitable for the AdSense Publisher too.
So build your sites based the above niches, and their sub-niches.
This doesn't mean other niches are not profitable. Many are. But the above niches are where our focus should be.
So you want to know the secret of succeeding in AdSense ?
1. Select several such profitable niches 2. Make websites for these niches 3. Drive traffic 4. And yes, don't forget to regularly track your cost/earnings.ratio
That's exactly what I have done. And my AdSense business earns me $14,000+ per month. Month after month.
If you do the same, you too will see amazing results. That's a promise.
Enough with the disclaimers, let's get down to the business of making money. Google lets advertisers bid anywhere from a minimum of .05 per click right up to a whopping $100. It should be pretty obvious that you're not going to get rich running .05 cent ads on your site, but getting a few $100 ads, or even some $10, $20, or $30 ads can't be a bad thing, right?
Now the problem is, Google is pretty closed-mouthed about who is paying what for their ads, and there is no real way to determine which words pay the most per AdSense click.
But ah, far away in a parallel universe we find another Pay-Per-Click provider called Overture. It seems that Overture is less sensitive about releasing their top-priced words and anyone who cares to find out what web sites are paying for words and phrases can do so by simply using Overtures tattle-tale special pricing tool (http://www.pixelfast.com/overture/). And it couldn't be easier to use. You simply type in a key word or phrase and the tool returns a list of advertisers using that word and how much they are paying. It even shows you the actual ad.
Oh what a treasure trove of wealth-grabbing results this can be if you know what can be done with that priceless information.
Consider this possibility
any key word or phrase that's worth big bucks on Overture is probably worth big bucks on Google as well, maybe even more, right? So try this experiment:
Enter the phrase ?SEO Services? without the quotes in the Overture tool when I entered that phrase on the day I wrote this article, I was found a company called SEO Inc. that was willing to pay $8.01 per click, followed by SEO Advantage at $8.00, and Online Web Consultants at $6.50. Other bidders appeared below them in the $3.00 range straight on down to some who wouldn't pay more than a dime per click.
Now, if a company is willing to pay that much money for a click on Overture, it is probably willing to pay that or more on Google. Even if that particular company isn't advertising on Google, you can be pretty sure that the same key phrase is drawing near the same bid price from other companies who do advertise on Google. So what that means is there is no way that you can possibly afford NOT to have some web pages posted somewhere that are targeted to those sweet-paying words.
All you have to do is use Overture's pricing tool to find the highest-paying key words that are related to your site and then optimize those words to start pulling similar ads. If all goes to plan, you can perhaps double, triple, or even quadruple your AdSense revenue without needing any increase in traffic or click-through rate.
Both Abhishek Agarwal & Dhaliwal are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Abhishek Agarwal has sinced written about articles on various topics from Surveys, Camping and Camping. Learn how Abhishek earns more than $10,000+ Per Month through Adsense. What tools does he use? What are the exact steps he follows?