For only $100 you can have 100,000 visitors sent your way...
But the question is...what kind of traffic do you want?
Do you want visitors who just pop-in and pop right out? Or are you looking to attract targeted hungry customers and buyers for your products and services?
Well, if you're serious about making money, you want real visitors who are ready and willing to buy your products and services.
You're simply not going to get this kind of visitors by joining the hot "traffic generation" technique of the month.
There always seems to be a NEW thing that everybody jumps on...and you see published in a majority of ezines. People will jump on it this month, tire of it, and then be on to something new next month.
I've been doing this business for 7 years now and although things do change quick, I'm still using many of the exact same strategies I did way back when I started.
Some of those techniques are the ones I want to share with you today. These are the techniques which have worked for years, and will continue to work for years to come.
They are not fly-by-night opportunities. They are real...and they can and will generate traffic for you TODAY and for years to come.
They may not be exciting, but they work! And that's the point of this business. Who cares what's the most exciting and most talked about? We only care about what earns our business the most profits.
Traffic Method #1 - Joint Ventures
You have a product. You find people who already have the hungry customers you're seeking.
The most common form of joint venture online is the affiliate program. You set-up the software and you can instantly handle thousands of affiliates selling your products and services for you.
You'll find that a large number of the people who teach Internet marketing use their affiliate programs as their primary selling tool.
Simply find large ezines or high traffic web sites in your niche market and partner with them.
Offer them a percentage of the profits varying anywhere from 10% to 75% of the selling price. It's absolutely no risk to you whatsoever, because you don't spend a penny on marketing until a sale is made.
A good program to use for your affiliate program is here:
Traffic Method #2 - Pay-per-click Search Engines
You don't pay for traffic with these search engines unless their visitors click on and visit your web site. So you're paying for real guaranteed highly qualified visitors to your web site.
The ones I like best are:
The key to using PPC search engines effectively is coming up with hundreds or even thousands of possible keywords. You're looking for keywords which have decent traffic but very low bids.
You don't want to be spending $1 or more per visitor if you haven't tested your web site to produce that kind of income already. So you have to avoid the most popular keywords and find a lot of less used ones.
A great tool for finding keywords fast has recently been developed by one of my coaching clients. It's awesome. Check it out here:
Traffic Method #3 - Content Web Sites
The poor content web site has been attacked, made fun of, and ignored for years. A content web site is one with lots of content on it including: ebooks, articles, and even a discussion board.
This is the exact opposite type of site from a mini-site. A mini-site is a web site with only a page or two and focuses just on a sales letter. A customer either buys or doesn't buy. No other choices are offered to them.
The majority of my web sites are designed in this fashion. They are mini-sites and all they contain are a sales letter and order form.
Content sites have a place. They can be used to draw traffic and visitors. People will link to a content site. Search engines will index a content site much easier than they will a sales letter.
All this traffic can be produced for free (although you will do a lot of work to produce the content).
Then you can get these visitors to sign up for an email newsletter OR drive them to your mini-site sales letters. The content site is never the purpose of your business. It is just a traffic generating mechanism that you use to push visitors to your sales letters.
Bonus Traffic Method - Offline Advertising
Print media has been taking a major hit in recent years from a loss of advertising revenue. Advertising in printed publications and through direct mail just isn't as popular anymore because they weren't as exciting as the Internet.
That's changing.
Webmasters are finding out that they can drive qualified buyers to their web sites using offline advertising. And those visitors captured offline are worth much more than their average online surfer.
They're also discovering that sending postcards and direct mail pieces to their online buyers is resulting in significantly more sales than simply email follow-up alone.
So you make money offline...by driving offline visitors online...and then contacting online buyers offline.
Make sure you are using the right keywords to get potential customers to your website. Do some researches on sites like overture.com. Type in the keyword(s) and keyword phrases you think are going to work on your site, and see if these are actually the ones that most customers use. Include commonly misspelled words in your keyword list so you don't lose a customer just because they don't know how to spell.
Have a page on your website where you can provide links to articles or information about products and services, the industry you are in or a topic related to something your customers want to buy or learn about. You can also provide a hot link within your content to take your customers to another place on your website where they can find out more about the work or topic you are talking about in the content.
Offer additional value on your website for affiliates and partners. You can place links to their sites and products, for example, and ask them to do the same for you. In addition, you can advertise affiliate or partner books or videos if these products relate to your industry, and are not in competition with your own product or service line.
There are thousands of search engines and directory companies. If you are adventurous and diligent, you may want to submit your website(s) to as many companies as possible.
Write articles for your website, for newspapers and for topic-related article banks. You can do a Google search to find the URLs of these banks. Publishing articles with your name and a link to your website is a great way to get credibility in your industry and with your customers. It will also bring new customers to your site.
Do you know who is buying your products? If not, you can check credit card records, or ask your customers to complete a simple contact form with name, address, age, gender, etc., when they purchase a product. This data will help you build a demographic profile of your customers, identify gaps and opportunities, etc. You can do research into their purchasing power and habits. See what media they rely on. The possibilities are exciting!
It is important to understand your customers, and one way is to collect demographic information about them while they are shopping on your website. If you go this route, be sure that it is optional for your customers to complete this information, and not mandatory for them to complete the order. Do not collect more personal information than you need to process the order. You must also provide Secure Socket Layering (SSL) on your payment page so that your customer's private data is encrypted and cannot be stolen by a hacker.
Both Simmi 1 & Kurt Naulaerts are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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