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[K7]Karoshi What Is This
by Kim Klaver, Kim

"Is this sales?"

Uh oh. What now? Are you someone who maybe blurts out, "Well it's not sales. It's sharing."

Perfectly understandable a woman should feel like that. According to recent market research on women's buying habits,

"Women constantly complain that many sales people are too aggressive and 'hard-sell."

-"Marketing to Women"

What woman wants to be perceived as that same type of person she stays away from?

OK so let's say you are NOT pushy. And say that you do not make promises you cannot keep about what the product or the business will do for them. So what can you say to this question?

If someone buys a product from you, whether from you directly, from the company or company website, or through a mail order catalogue, IF YOU GET CREDIT or are compensated somehow for that, you have made a sale. Trading money for a product or service - that's a "sale." On which you earn a percent.

So yes, you're in sales. But not just any kind of sales. Certainly you are not the pushy, loud and overbearing kind. But there's something better to tell her- and it's VERY special to a busy woman who wants something, however small, of her own. Listen in on this exchange:

SHE: Is this sales?

YOU: Yes. It's sales - with a twist. You want to hear the twist?

SHE: Uh, yes.

YOU: The company I represent is expanding and getting more customers. That's what I'm doing now - finding more customers.

They pay us a percent on all customer orders. And here's the twist, and the reason I do this: The products are the kind women and their families use regularly, so they order them regularly, like AOL or cable TV. And, the company keeps right on paying us for those repeat orders - for as many months and years as my customers re-order. And they ship, not me.

I myself have been using these products for years because they help [... blah blah blah].

Repeat sales was the biggest reason I personally got started in the business 15 years ago. I've always loved selling things, and getting that repeat sale is what made all the hard work getting the customer in the first place worthwhile.

Find out what your company pays on repeat sales. Many companies don't emphasize this so very few people realize the financial value of regular customers. Think AOL, or cable TV. Each month people pay to use it. This is the same, only you are at the receiving end when they're your customers.


I wrote to you a little while ago on the same general subject as Dr. Gerald Neuberg. I don't believe that you have responded to that either privately or publicly, though I could have missed it.

My point was that you SHOULD give your philosophy/religion a new name, not pretend that is Christianity.

I read your explanation here with interest. Some of what you write is correct, of course, but then some of the serpent's words in Eden were correct. The problem in such matters as these is to distinguish between the essential core and the inessential periphery.

If I change my clothes and hairstyle and even have plastic surgery, I am still me - the same person. On the other hand, when the Battersea Power Station in London had all the machinery taken out, it ceased to be a power station. It now looks the same from the outside, but it is in fact an art gallery. The British Labour Party of Prime Minister Tony Blair has retained it's old name but, for good or ill, it is no longer a socialist party. The inner being and therefore it's actions and results are very different.

To deserve the name of Christ, Christianity has to retain it's core beliefs. There was nothing "first-century culture" about Jesus rising from the dead; it was no easier to believe in then than now. Nor has the nature of mankind changed with the changes in culture and scientific knowledge - indeed the 20th century was probably the most brutal ever. It saw Flanders and the trenches, the holocaust, Hiroshima, and the Killing Fields of Cambodia, among many "inhumanities" and already in this century we have 9/11, Iraq, and Guantanamo Bay.

So the message that God in human form sacrificed Himself to overcome our subjection to death and rose from death to bring a new spiritual life to those that fully accept it, is timeless. It has no boundaries of century, culture, or geography. Sin and forgiveness, death and life, are still very real, very present in our lives today. Change the liturgies by all means (please) with new worship forms, reword the creeds into more easily understood forms if necessary, translate the Scriptures into modern language, emulate the Apostle Paul who said, "I am made all things to all men, that I might by all means save some," but if you do not know what "save" means and you say that Jesus did not rise bodily from death, or you say that He will not return to bring on the Judgement Day, then it is no longer Christianity that you promote but a different thing which modern people find more comfortable.

On that point you give the game away when you say, "I have to force my Christian faith into the thought forms dictated by the 21st century," whereas Jesus refused to force His thought forms into those of either the Jewish tradition or the Graeco-Roman world and Paul wrote, "Be not conformed to this world, but be transformed by the renewal of your minds."

Jesus said plainly. "I am the Way, the Truth, and the Life, no-one comes to the Father except through Me." That statement can be believed and accepted or disbelieved and rejected, but it can't be updated! It is not subject to time and space.

You should make it plain to your readers where you stand on that core challenge.
Article Source : Strategic Marketing Plan Example

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Both Kim Klaver & Peter Smith are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Kim Klaver has sinced written about articles on various topics from Marketing, Water Filters and First Date. . Kim Klaver's top article generates over 301000 views. to your Favourites.

Peter Smith has sinced written about articles on various topics from Education Toys, Politics and Finances. British writer, Peter Smith, has long experience in Christian activity, in politics, and in business. He takes a radical Christian viewpoint on world affairs, and also does business on the internet. You may be interested in the unfinished www.pursuitoftru. Peter Smith's top article generates over 1600 views. to your Favourites.
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