Yes, of course you do! Likely you know what a sales funnel is too!
But just for those of you who you don't it's a simple process of taking a visitor and ?funnelling them through a process?..
In it's basic format it looks something like this...
Visitor = Opt in = Sale = Second sale = Third sale = Ongoing sales = Eventual Travel through funnel
Now in this process you have information, support, guidance, up selling, cross selling, down selling and back end selling... You may have training, cloning and a truckload of other goodies going on..
People may leave this funnel at any given point, but you can ?control? to some point how they leave your processing.
That information is all for future reports (which we will be adding from time to time in our new site).
Many people in Internet Marketing have asked me..... ?How do I get people into my list to begin with..??
Well there are MANY ways, but one that I personally love and one that I know my own mentor teaches is...
Get them at FREE or BETTER than FREE!
So what can you give to someone that is better than free that will help you to build your list?
Well, lets look at that in more detail first.
Have a process in mind when you start this step.. Understand where you are ?leading? your visitor, do not just think one step ahead, have a plan, a goal, a purpose and to quote what Mike Filsaime teaches.. ?Begin with the end in Mind.... ?
My latest quote, one that I think I lay claim to is this.....
?Focus lets you see further on down the road... Action, takes you there...?
So combining the two methods above, we already have a strong guiding force to ensure we build that list.
One is to have the focus, the foresight to know where we are headed, where we want to take our members on their journey and we also have the strategy implemented, we are taking action to put this machine in motion.
I call it a machine, because provided you set this right, you could in reality have a detachment from the whole process once it kicks into motion and you could simply become an observer and watch the whole process unfold..
Lets look at flower arranging as my example.. Lets say that this was my area of expertise, then I would probably start with a free eBook or better still a free video on basic flower arranging techniques and or tips...
That would be something my audience would be interested in, and they would be willing to share their email address for!
What is the cost of this method?
Well, there are MANY things you could use, and you do not even have to create them yourself.
Think about original marketing techniques... Offline, you would have to pay to advertise in a magazine, newspaper or journal in your field. You could pay for leaflets, inserts, TV ads, Radio ads, Business Cards, gift items with your contact information on and much more to spread the word about your business.. But this would not come cheap!
Now you can set up a web site, create a product at a very low budget and then give that away for free in return for the right to market to them in future - their email address..
Better still, you create a method for making money on the upsell to this free exchange and then you give that first upsell to your members to keep a high percentage of the profit.. This makes them an affiliate of your product, and they will then ?advertise? on your behalf..
The incentive for them is income and to let people know about a great service or product you have and you get more names on your list to market to for the future...
List Building - Can you do it? List building. Those two magic words stream across the internet marketing realm with power and passion. The coveted list is hallowed far and wide by both beginning internet marketers and the so-called, "guru's". You've heard it all before, "the money is in the list!" Well do you have what it takes to make it? List building is not brain science. Anyone can do it, but will anyone do it? Will you do it? Since the birth of Internet Marketing, sharp witted copywriters have led us to believe that it's as easy putting up a website, for more detail visit to www.build-own-list.com setting up a squeeze page, and then letting it fly! I disagree with this mentality because it sets up the unsuspecting "newbie's" for failure. List building doesn't have to be complicated, but it's not simple. Why isn't it simple? Because simple denotes easy with little or no learning curve. That's the crux of the matter: list building requires a learning curve and for some it's a steep one... Can we master this learning curve? Yes! Anyone can "master the list building learning curve" and there are two ways.
1. You can learn from your mistakes. 2. You can learn from other people's mistakes. You know that learning from other people's list building mistakes is the way to go or else you wouldn't be reading this article. That's obvious, but what is not so obvious is that learning from other people's email marketing mistakes *brings you no money!*. Furthermore, learning from your own mistakes, for more detail visit to www.mailing-list-gold.com does not have to lose you money! What does this mean for you? Learn from other people's mistakes and learn from your own! I know what you're thinking...? Okay Christopher, that's all great, but..." How do I learn from my mistakes without costing me any money? Use *free* traffic generation techniques on a simple landing page or opt in.
Then track it! Tracking your list building efforts is the fastest bar none strategy to mastering the list building curve and that my friends is why list building is not "simple." Now that you understand why some people make it and some people don't. Go get free tracking software (Google will provide it). Set up two instances of your landing page or opt in and track the results of splitting the traffic between the two. It's not as hard as it sounds and if you need help with it, drops me a line. Now, get out there and master the list building learning curve and you too can have a steady flow of opt in income at your beck and call.
Both Leo Hanes & Rajpatnia are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Leo Hanes has sinced written about articles on various topics from Internet Marketing, Finances and Dental Practice. About The Author:Leo Hanes is a fulltime marketer based in Pensacola, Florida.After struggling in the MLM industry for over 4 years, hediscovered the strategies and tactics of building profitableresponsive lists and went from semi-retirement to a profitab. Leo Hanes's top article generates over 8100 views. to your Favourites.