Among the negatives related to computer usage is the risk of contracting a virus. A computer virus is like all viruses, exposure is the only way the computer will catch a virus. If, there is no exposure there will be no virus! Exposure is the result of not having a good AntiVirus Protection program running in real time to prevent Inbox Spam. The secret to security is a good AntiVirus Protection program, which catches Spam keeping it from our Inbox.
Another serious virus concern is the risk hidden in Instant Messaging. We need a security program capable of finding IM Trojans attached to Instant Messages. The IM Trojan can do many things such as control our chat sessions, send the Trojan to the people on our list of contacts and even forward Denial of Service attacks to others using our computer. Run a scan before sending instant messaging to others so you do not spread a virus to other computers, inadvertently
Antivirus Protection programs such as Symantec/Norton AntiVirus, Trend Micro PCcillin and similar total security programs can run in real time. This means the protection begins when the computer goes online. It is a good idea to scan your entire computer system at least once daily and anytime you feel insecure about a website visited.
A virus is a computer program hidden within another program. The virus replicates itself and inserts copies into programs and files on the computers of others destroying their data. There are two main viruses called macro viruses and worms. All such viruses are man made and they spread among computers just as viral diseases spread among humans or animals.
Macro viruses are pieces of code embedded by their creator in a data file. The technique is a legitimate technique used by programmers for legitimate reasons, in word processing programs such as Microsoft Word and Microsoft Excel's spreadsheet programs. Dishonest people for illegal and harmful purposes often use the application techniques applied for good reasons for bad reasons. They use them to attack computers of others leaving viruses and other destructive applications.
If our computer has a virus, we can pass the virus to others through a common practice called sharing documents. A simple document infected with a virus and shared with another person infects the other person's computer with the same virus. Notice when running an Antivirus Protection Scan, the program will scan all documents in the computer, My Documents and documents saved elsewhere. Emails sometimes have a macro virus or a Trojan embedded in them. Opening Emails, which include a list of prior addresses, is risky without a virus scan. Some Email programs scan all incoming and outgoing Emails automatically.
I don't get a chance to read much that isn't related to search marketing these days, but since I'm traveling more, I've been using those long plane flights to read different types of books for the help www.keyword-swipe.com. One of my favorites has been Dr. Wayne Dyer's "The Power of Intention," which I bought after seeing him speak on public television.
In the "The Power of Intention" every sentence has a powerful meaning that really needs to be pondered in order to get the most out of it. When I read a book that is packed with such deep concepts, I find that the best thing for me to do is read through it once without trying to grasp everything that is being said. At that point I find that I have understood the information at only a very basic level. I may know what the author is talking about, and I may not be confused by it, but I really can't verbalize it to anyone else. I'm now on my third or fourth read of Dyer's book, and am a bit more at home with the concepts he presents, but I find that with each read I get more and more out of it.
Currently, I'm reading another book on a similar topic, but it's presented in a totally different manner. This book ("The Power of Now" by Eckhart Tolle) has helped me further understand Dr. Dyer's book, just as Dyer's book has helped me understand this book. I've also realized there is so much to learn on this subject that I'm sure I could read a hundred books and never understand everything.
By now, I'm sure you're totally confused and wondering what the heck my personal reading habits have to do with SEO. Stay with me, as I do have a point! When I think about the vast information that *any* subject contains, be it SEO or personal growth, I realize that when people first get interested in something, there's a steep learning curve involved. Every day I hear from people who are just learning SEO, and they're simply not grasping what I consider the very basic concepts. For those of us who live and breathe SEO, it's sometimes difficult to step back and remember what it was like when we were first learning.
Even though SEO isn't as complicated as Zen Buddhism, it's still going to take most newbies a lot of time and study to truly understand things at a fundamental level. For those of you just starting to learn SEO for the help www.thesearchengineprimer.com, you may read some of the more ethereal stuff written on the topic (such as my "Art of SEO" article) and simply not be able to grasp it -- yet. But don't despair! If you immerse yourself in the topic, you will find that every day you understand more and more.
When practiced at the level of those of us who've been in the game for 5-10 years, SEO is in fact very Zen-like. We can look at a website and know exactly what needs to be done to make it the best it can be for the site visitors and the search engines. Often, it's easiest for us when we can just roll up our sleeves and do what we know needs to be done, rather than try to explain the whys and wherefores. Many times it's not even possible to explain exactly why we are doing a specific thing, because it simply comes from the gut. Unfortunately, many clients and even more budding SEOs aren't cool with the explanation "it just feels right"!
There will always be SEOs who need to do their work based on some logical, formulaic reasoning. These people may never be able to simply trust their own instincts. To them, it can't just "feel right," because search algorithms and how to beat them have got to have a logical explanation. However, as time marches on, search engines are becoming ever more sophisticated. The logical among us have all kinds of theories and acronyms (e.g. LSI) that supposedly explain how the engines will be determining relevancy in the future. Personally, I prefer to believe that they're simply adding a "Zen factor" to the mix!
Both Andres Berger & Amrit.jan2009 are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
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