Print Article for : Life Insurance Sales Agent

Your Online Guide » Sales Marketing » Prospecting for Sales

[L317]Life Insurance Sales Agent

by Monty Loree, Mon

When a new sales recruit looks at a seasoned life insurance agent, he/she might comment to themself, "I wish I had their client list". What most don't realize when you start off in your new career as a life insurance agent, is that the most expensive part is developing your client base.

I've been at the start of a sales process where I scratch my head and say, "where do I start" looking for prospects. I have then gone out, checked out a thousand places to figure out who was buying my product or service. All the while knowing that I'm going to strike out with a high percentage of the people and companies that I contact.

Cold prospecting, though not easy, does have one benefit. You do not need cash. I've been able to set up businesses with little or no cash by taking the time to do cold prospecting. That's why there is an appeal for cold prospecting.

Most times the people who have a good reputation and a large client base are those who have put in the agonizing hours working their prospects. As time has passed they've gotten better at getting to know people and developing word of mouth. But in the beginning they've had to do the up front work.

Those who are impatient often take short cuts and then quit because they don't get the results they want. If you want to stay in business, you have to go the distance to learn the necessay skills required. Often, you learn by your mistakes.

Take the time to learn the sales trade.

THE QUESTION: Deal directly with life insurance leads or take the time to learn how to cold prospect?

Are you struggling in this worsening economy? Was 2008 a difficult and disappointing year for you? Are you working harder, spending more money on marketing and leads and still not seeing any substantial improvements? Are you making more Cold Calls? Are you constantly searching for a better Source of Leads? Are you looking to get into a Different and Better Market? Or, maybe you are totally frustrated and thinking of getting out of insurance or financial services business altogether.

If you are not getting the results you want, then you have no other choice but to make some changes. If you keep doing the things you've always done, won't you keep getting the results you've always gotten?

The question is... What are the best changes for you to make?

Success in this or any business isn't a matter of luck. And, just hoping that if you find a better source of leads, or get into a different market, or offer a different product, that your sales will automatically change for the better doesn't make much sense. You have to make things change! And, that means you have to change!

One of the most beneficial and simple changes you can make is to... Learn how to attract more of the 'Perfect' prospects to you. And, that begins with deciding who the perfect prospects are for your current products and services. Who do you have the best chance of selling?

As an example: While almost everyone may need life insurance, aren't there some people who are better prospects than others? In this struggling economy... Who can benefit the most by owning life insurance? Which people have the most to lose? What problems are people currently facing that you can solve for them? How can you use life insurance to solve those problems for those people? Where can you 'find the money' for people to afford to buy life insurance they need and want? When should you be contacting those people? Why should those people call you, instead of your competition?

Whether you are selling insurance, annuities, investments or your services, the more you clearly define who you have the best chance of selling and how to attract those people to you, the easier it's going to be for you to set appointments and close sales in this struggling economy.

Success in sales isn't simply a matter of luck!

"Luck is what happens when...
Your Preparation Meets Your Opportunity!"

Article Source : Pg. 6

About Author

Both Monty Loree & Lew Nason are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Monty Loree has sinced written about articles on various topics from Business Cards, Insurance and Credit Cards. For life insurance agents. Is it more advantageous to start your life insurance career using , or should you take the time to learn to cold prospect. Monty Loree's top article generates over 6600 views. to your Favourites.

Lew Nason has sinced written about articles on various topics from Finances, Copywriting and Lead Generation. . Lew Nason's top article generates over 14800 views. to your Favourites.