Electricity4Business is a company that stands by the customer's right to make informed decisions. In any market, I believe that means providing honest information and fair prices without any hooks or tricks. Part of that is keeping customers informed and building a reputation for honesty from the ground up. In addition to focusing on guaranteeing high levels of service and competitive prices, we have created a website offering a wealth of useful advice on improving electricity efficiency, switching suppliers and understanding the divisive small print written into contracts. Our daily news feed is the final piece in the jigsaw.

There is plenty of news out there too. Electricity and energy are hot topics right now, with the threat of global warming becoming more real every day and the "big six" inflating prices to allow their "fat cats" to cream off the profits. Our recently launched free service keeps consumers and market-watchers up-to-date with the latest developments in the electricity business, from every possible angle.

The feed, which can be viewed without registering, is split into seven categories, spanning issues as diverse as climate change and electricity pricing. Electricity4Business posts two or three original stories every day, covering all the hottest energy-related topics. The short bullitins from around Britain and the world sum up the latest trends and developments in the market and enable visitors to the website to stay informed about wholesale price fluctuations, EU and UK government policies, energy efficiency and environmental issues. The feeds are also available in RSS format so users can stay in touch without visiting the site every day.

Those people that have found themselves tied into expensive long-term contracts will know the importance of keeping up-to-date with the electricity market. I like to think this news service will save people money, while highlighting key environmental, competition and efficiency issues.

It's all part of the E4B service. Business electricity customers can compare & switch immediately online at http://www.electricity4business.co.uk