In the article below I discuss technical assets and techniques you should be using. You should also consider the site design, but that's a whole other article.
I've broken down the basics below -
1: Regular Content Updates
Ideally you are adding fresh, unique, keyword targeted content to you site on a regular basis. Every few days at a minimum, daily if possible.
The search engines will come back to your site more often, rank it higher and in turn provide more traffic if you consistently add fresh unique content.
A naturally growing site gets the search engines interested and keeps them interested.
If you don't like to write or can't write then you can outsource this chore to a third party.
On the other hand you can also use freely available articles from the numerous article directories out there. This is not ideal because the content is not unique and will most likely be found on hundreds of other sites.
Another option is to use 'Private Label Rights' articles. These are articles that you buy and use as starting point for your own unique article. Essentially you re-write the PLR article. Don't be tempted to use these as is, otherwise you may as well use the article directories as your article source instead.
Which ever route you choose you should start with a good number of pages on which to build.
You need to place your Adsense directly into the body copy of each of your articles for the highest CTR (Click Through Rate).
2: Rotate Your Content
It's fine consistently adding new content but if your homepage stays the same you're seriously missing out.
You should Endeavour to have content rotate on a daily basis on your homepage. This gives the impression of a site update. You can do this by hand or you can have a script on your site rotate content. I know which I would choose. :)
In fact I have a script that chooses a random article from the hundreds on my site and posts it automatically to my homepage for 24hrs before selecting a new article and doing the same again for the next 24hrs.
In essence to both visitors and the search engines my site is updated daily. :)
3: RSS Feeds
To further make you site appear to update regularly you should introduce a relevant RSS feed. I won't go into the details of exactly what RSS is here. If you're not sure do a Google. :)
Basically you will get fresh relevant links appearing on your site at regular intervals.
There are numerous site scripts available now to allow you to show RSS feeds on your site. When you choose one make sure it is either PHP, CGI or ASP. Don't use javascript!
The reason for this is that the above mentioned languages will display the RSS feeds as HTML which the search engines read as content.
Javascript will be ignored! It does not convert the feed to a search engine friendly format which the above languages will do.
If you are interested in a free RSS feed converter for your site email me at the site below.
4: Place Your Adsense Ads
You must place your Adsense ads within the body of your article. It's a proven fact that the area to the top right of the content receives the highest CTR.
Beyond the body copy the next two hotspots are across the top of the page and down the left hand side. The two areas that Net users naturally look to for a sites navigation.
5: Place Your Ad Links Ads
The Google Ad Links ads have been found to work best when placed either above or below the site navigation, again either across the top or down the left hand side.
A further boost can be had by 'blending' the look of the ads with your site navigation. By that I simply mean having your navigation match the ads in both font type, size and color.
Many Adsense publishers have experienced a large boost in revenue after blending all there navigation to match their ads.
6: A Site Map
This is very important. Without a good site map to which you can add your newly uploaded content the search engines will never know you are updating your site. They'll never be able to find the new content without a link going to it.
Be sure not to forget to update your site map each time you add new site content.
There you have it. That's a general overview of a working Adsense site. Of course I haven't the space to go in to much detail but I hope you found what I have revealed of use. ;)
If you market for motivated sellers, some of those sellers will inevitably be owners of raw land or lots with old, dilapidated buildings in need of demolition. But you can also target such owners with your direct mail advertising, classified ads, farming, and other marketing methods, including tracking down the owners to market to them by telephone.
Unless you have your own acquisition and exit strategy for raw land as part of your business model, you will also need to find buyers you can sell it to in order to make a profit. There are several classifications of buyers who will likely be interested in purchasing raw land from you.
One such type of buyer is builders, who of course are likely to be interested in acquiring land to build new homes and businesses on. Another type of potential buyer for land is developers. Developers typically are interested in purchasing large tracts of land at a time, which they zone appropriately and install utilities to get them ready to build new subdivisions on.
Land speculators may also be interested in purchasing your dirt. These are buyers who buy land solely for the purpose of appreciation gains, and try to buy land parcels of all sizes that are in the pathway of future development or gentrification. And finally, don't rule out business owners and other private individuals, such as mobile home owners or ranchers, who may be interested in your parcel of land for their own reasons.
There are a few types of expenses that are unique to raw land transactions that you should be aware of, as they will be relevant to factor in to your negotiations. The first of these is demolition, which refers to the removal, by bulldozer, of old houses or other structures that may be on the property. (You do have demolition services included as a category in your rolodex, don't you?)
Of course, if the structure is in good enough condition and is the right type of construction, you might just be able to get a house mover to take it away for you for free. Besides demolition, there might be debris or vegetation on the property that requires clearing as well. When dealing with a property that has no pre-existing structures it may be necessary to apply for the appropriate type of zoning permits before any construction is begun.
When dealing with a larger parcel it may be profitable to subdivide it into small properties before you sell it, which can be a very lucrative practice that you can undertake yourself. And for even larger tracts of undeveloped land, the developer will need to make arrangements for the installation of public utilities in order to allow for construction.
The more types of transactions you are able to handle, the more profitable your business will be. Understanding a few key concepts will allow you to recognize and capitalize on profitable raw land deals when you see them.
Both Qsantra & Omar Johnson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Qsantra has sinced written about articles on various topics from Site Promotion, Recipes and Adsense. URL:. Qsantra's top article generates over 60500 views. to your Favourites.
Omar Johnson has sinced written about articles on various topics from tax, Real Estate and How to Sell on Ebay. Omar Johnson is a successful real estate investor and author of the home study course "Secrets To Making Big Money In Real Estate With Little Cash and No Credit" For more info visit. Omar Johnson's top article generates over 12100 views. to your Favourites.