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[#1]1 2 Angle Drill

by Katy Marie, Kat

Every year, hundreds of thousands of old computers go into the garbage. That's not their last stop, of course. From there, they head to a landfill to sit and decompose, with horrendous consequences to the local ecosystem. This disaster can be easily avoided when people decide to sell laptops rather than throw them out. With online services making this process easier than ever, there's no longer any reason to kick a machine to the curb. In fact, most laptops are actually worth a significant amount of money, which can provide you with the capital to purchase a new machine that better suits your needs. In short, when people sell laptops, everybody (including the earth) wins.

Let's take a quick look the steps people take to sell laptops online. The first thing to do is to point your web browser to one of the services that recycles laptops, and then resells them as refurbished products. The best companies have easy to use guides that can immediately tell you the approximate value of your old computer. Simply insert the make and model and select the condition, along with answering a few simple questions. From there, you'll be sent a secure package with the shipping label already filled out with a return address. The only thing left to do is to send off your old machine. You don't even have to go to the post office; the majority to the time, you'll be able to hand off the package to your postman. Within a few days, you'll receive payment for the laptop. Just as promised, easy as 1,2,3!

Now lets compare this with what happens when people don't sell laptops, but instead relegate them to the trash bin. While your old computer might look harmless enough while it's whole, when broken apart, it contains a host of disastrous heavy metals. This isn't just a case of "out of sight, out of mind". Let's assume that your machine is one of the "lucky few" that make it to a recycler, rather than the landfill. Indeed, the effects of this are perhaps even more harmful than the alternative. Recyclers are generally located in countries that don't have very strict guidelines when it comes to environmental protection. After the useful parts are stripped in order to build new machines, the rest of the contents are burned. According to Robin Schneider, vice-president of the Electronics Take-Back Coalition, more than 80 percent of children in these developing countries have high levels of lead poisoning in their blood, with much of the chemicals coming as a result of inhaling chemicals from the incineration of used electronics. That's not even mentioning the direct damage done to the local ecosystem, including animals and plants. Those laptops that aren't recycled are left to rot in domestic landfills, slowly leaking harmful materials into groundwater.

The effects of the difference in deciding whether to sell laptops or toss laptops is simple and clear-cut. By going for the former, you can save the environment and make cash at the same time. When you sell laptops in the future, you'll have the benefit of knowing that you did your part to make the planet a better place.

This last article in our series is going to briefly touch on a subject that makes most Internet Marketers quake in their boots. Either that, or they just don't give a hoot. Me? I was one of the latter. I didn't really think SEO (search engine optimization) mattered, but over the past several months, we've been working it and let me tell you... it matters. If you want significant targeted web site traffic, then you need to understand these three basic principles, which we'll talk about today.

Once you have these things down, you'll probably see that SEO isn't really that hard. Of course, the SEO masters study this stuff rigorously because things just keep changing. Plus, what they advise us to do is pure guesswork. Only the search engines know exactly what their algorithms are. We just know that their goal is to provide relevant, unique results for every term searched.

So, we do some of the work before the search engine spiders show up. We organize our squeeze page properly and make it easy for spiders to see. We use appropriate keywords, and we never, ever spam. What's that mean? Well, some people put too many keywords into their copy or others may use invisible text that only the spiders can see, but there are many ways to spam and none of the search engines like it. It could get your pages banned from Google, and you definitely don't want that!

We need to discuss the right way to do things.

Your title tag is the most important tag on your page. Nothing else is quite as important, so study it wisely. It's not serving you at all if it reads "Home" or "Index." Go to http://inventory.overture.com/ and do some research on the words you should use.

If you have a store that sells action figures, you might think that "toys" is a good keyword, but when you go to and plug in the word "toys," you find that 69,662 people searched for the word in March 2007. That's a lot of toys! The term is just too competitive. Look for lesser-searched words. "Star War Action Figure" was searched by 1,305 people, while "Wrestling Action Figure" was searched for 2,064 times. Those terms aren't as competitive, but they still get searches. Those are the terms you should use. Right?

Your title tag would look like this: Wrestling Action Figures, Star War Action Figure, The 300 Action Figures The term with the highest number of searches should be first.

The page description is another very important factor when considering SEO. It should use the keywords, just as your title did, but keep your words in title case (only important words are capitalized), like this: "Wresting, Star Wars, and The 300 action figures special report," or whatever you're doing on your list building page. Get your keywords into the description early. The greater their prominence the more weight search engines will give them. Don't go overboard, just give a short descriptive title. Search engine spiders are the only ones who will see it, anyway.

Finally, be aware of your keyword density on the squeeze page. It used to be that a high density of 3% to 7% was what search engines were looking for. So, people went about stuffing their pages with keywords to the puzzlement of their readers. Google figured that out. Now, if you have a density of more than 2%, it won't help you. That's about all you can get into a page without making it hard to read. And it's best to optimize for Google. Then, the other search engines will follow.

You want to get into the first 30 results that comes up for any of your chosen keywords. That's considered to be acceptable. However, the first page is always better, with the top spot on that page being the best! Try changing your pages in these three areas and see if you don't find a difference in your Alexa ranking and your page rank with Google. Then, watch your traffic grow and build over time. Otherwise, you're really missing out on targeted web site traffic for your list building page, opt-ins, and sales! Who wants that?

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Both Katy Marie & Tellman H. Knudson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Katy Marie has sinced written about articles on various topics from Personal Desktop, self improvement and motivation and Personal Desktop. Thinking of cleaning up some clutter? Head to for an easy, quick way to turn your. Katy Marie's top article generates over 135000 views. to your Favourites.

Tellman H. Knudson has sinced written about articles on various topics from Personal Desktop, Computers and The Internet and Internet Marketing. Tellman Knudson is CEO of OvercomeEverything.com. Learn how to drive tons of free to your list building site at MyFirstTraffic.com a. Tellman H. Knudson's top article generates over 60500 views. to your Favourites.