1.Keep it clean. When your SD memory card isn't in your camera, keep it in a plastic case or even a plastic baggie. This can also protect your camera, as you don't want to be inserting a dusty and dirty card into it. Heed this advice especially if you'll be photographing in sandy areas like deserts or the beach.

2.Turn off the camera when removing or inserting the card. Just as you wouldn't pull out the hard drive on your laptop while it was still running, you shouldn't move your SD memory card while the camera is on.

3.Format the card. Sometimes, if the SD memory card is acting strangely or malfunctioning, formatting can fix the problem. It's recommended that if you want to format the card, that you do so using your camera or a card reader attached to your computer.

4.Protect your card from the elements. Heat and water can all wreak havoc on a SD memory card. Don't leave them in the car on a hot day and keep them away from rain, snow, or water.

5.One device, one card. Try to use each card specifically for each device. An MP3 player may access the card differently than a camera or voice recorder. It's best to keep a separate SD memory card for each electronic device that you have. This way, you can also protect the data structure on the card.

6.Keep away from magnets. Strong magnetic forces can destroy or corrupt files on a memory card.

7.Don't bend the card. Memory cards are not designed to be flexible and as durable as they are, they can break. If the card won't fit in a slot, then don't force it. Memory cards are designed to only fit one way into their corresponding slot. If it's not going in properly, then try flipping the card around or double check that you have the right card for your device.

SD memory cards are tough and enduring but, like all technology, they have their vulnerable spots - so it's important to keep them clear of dirt, water and heat and to protect the data on it. Follow these seven tips and your cards should last for thousands of cycles.