Promoting a product on the Internet can be expensive. Not only that but you are never assured that the advertising you are doing is going to work. Therefore, you want to try to learn as many free or nearly free ways to get website traffic as possible. Here are 3 ways that have proven to be effective for Internet marketers in the past.
1. Article marketing continues to lead the way in free advertising. Writing articles a person would find interesting is a way to brand yourself as an expert, as well as develop free traffic.
If you go to any article directories such as Ezinearticles.com you will find articles written by people who are looking to get traffic to their website. They do this by including a resource box at the bottom of the article that contains a link back to their website address.
The more articles you have online in various directories the more potential traffic it can be for you. The only real cost to you is the time it takes to write and submit your articles.
2. Another way to use your article writing skills is to start a blog and update it on a consistent basis. Each blog article that you write should be social bookmarked to social directories as a potential way to get free traffic.
Traffic can come back to your blog in the form of the reader who is in the social directory, as well as from search engines to use your bookmarks as bait to rank your blog for targeted keyword phrases. Also people can subscribe to RSS feeds for your blog and be updated every time you make a new blog post.
3. Traffic exchanges are an easy way to get exposure for your business and get traffic to it too. Many people use traffic exchanges to build a mailing list by promoting a splash page on it.
The best traffic exchanges are ones that are credit based. You can either purchase credits to have your ad shown, or you can accrue credits by surfing on that traffic exchange. The more credits you have the more times your ad will be shown, which can lead to free website traffic.
One thing that I would suggest is that you master one form of traffic generation before taking on another one. This will help you become an expert in how to do it, and will also give you the maximum results from this particular free website traffic method.
How? Follow these five simple steps:
1. Link your website.
Look for the most popular search engines and internet directories and post a link to your site there. This is the easiest and most effective free website promotion tactic. Start with this step and the rest of the good things will follow.
Just don't forget to prep your website and make it all spruced up for a higher chance to get accepted in your directory of choice.
2. Know your forums.
One reason why forums are created is for free website promotion for everyone. Log in, post actively, let them know about your site in every post and you attract instant visitors right there.
3. Write a press release.
Release your writing prowess and start up a press release that advertises your site! This is a free website promotion tactic that you can do anytime. Type a brief paragraph or two and email it to your friends, colleagues, internet e-zines, newspapers and other media and massive traffic will come to you pronto!
4. Write an article.
Let's say, your website is about your travel agency. Write an article about the perks of traveling or the hottest travel spots in the world. On the concluding paragraph, mention your website in passing. This article works as an advertorial and doubles as a free website promotion approach.
5. Promote your site offline.
What is free website promotion without the word of mouth? Insert your website, its URL and features in daily conversations and let the good news spread from one mouth to another!
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