For years America has been told that the reason for our high drug prices is to promote a truly innovative market. In other words, price limitations on drugs would sway the incentive of drug companies to produce new innovative drugs. After doing some research on this subject, it seems to me that the drug companies are more worried about protecting there existing ?money making? drugs rather than creating new innovative ones.
Drug companies claim that the reason for high drug prices is to compensate for the high cost of research and development. The drug companies allege that the cost of a drug from concept to delivery to the consumer is $800 million. In the book The Truth About the Drug Companies, the author Dr. Marcia Angell explains, ?when the industry claims to have spent $26 billion on research and development and ninety-eight drugs are produced, the average pre-tax cost for each drug was, under those assumptions, no greater than $265 million , and the after tax cost are about $175 million. (R&D is tax deductible)?
But this is not the biggest part of the whole sham. What will really get your attention is the number of innovative drugs actually being produced. Research and Development is only 11% of sales where as marketing is 36%. In 2002, seventy-eight new drugs were approved by the FDA. Of those, only seventeen were deemed by the FDA to have new active ingredients, and only seven were found to be improvements over the older drugs. On top of that, of the seven drugs found to be an improvement, not one of them came from America.
The truth is, what the drug companies are spending all their time and marketing on is the same drugs we have had for the last 20 years. More than 77 percent of drugs put out by drug companies each year are re-released versions of an old drug with better marketing behind it. Drug companies are more worried about there patents expiring than they are about making innovative drugs.
Patents allow drug companies exclusive rights to charge whatever they want while the patent is active. When the patent expires, other companies can begin to make generics of the formerly patented drug which drives the price down. So what the drug companies do is use the exact same drug, test it with the FDA for a slightly different use, slap a ?new and improved? label on it, switch their marketing to the new product that holds the new patent, and call it a day. For example, Schering-Plough's patent on its money drug Claritin was about to run out. So they retested the same drug with the FDA for indoor allergy relief as well as seasonal allergy relief and called it Clarinex. They then launched a huge promotional campaign to switch users from Claritin to Clarinex because it was an improvement over the existing drug even though it is exactly the same. It was approved for that use only because they decided to test it for that use; if they would have tested Claritin for indoor allergy use it would have had the same results as Clarinex.
If drug companies are not producing new drugs to help us because they are to busy trying to keep their prices high on existing drugs, then why support them by buying their drugs at unreasonably high prices? The best place to find medication at discount prices if ePharmacies.com. ePharmacies.com is a pharmacy resource website that will help you locate and compare the cheapest prices on your prescription medication from foreign sources such as Canada. Visit this Consumer Advocacy website for more information on ordering from <---****HYPERLINK****--->?http://www.epharmacies.com?>online pharmacies.
Did you ever wonder to your self how all those gurus out there are making all their money? I know I did when I first started working online, and that was part of the reason I kept digging so hard to find the key to making money online. However that is the problem. Most people think there is some big secret or key to making money online, and there really is not one.
Once you get passed all the hype that is offered on the Internet and take a look beyond that you will find how to make real money online, and that is why I am hear today to spill the beans on some top guru secrets that most people will not tell you about, and once you hear them you will be shocked!
So lets move on. Guru secret number one, how to draw traffic to your website. Well its simple advertise. Where? Well you should post ads anywhere and everywhere. The best bang for your buck will be Google adwords. Now I will not lie you, you will need to spend money in adwords to make money. I spend close to three thousand a month in adwords but in return I make forty thousand.
I hear people all the time say they do not have the money to spend in adwords. Well adwords is where the money is at and to make it you just need to get over your fear and go all in and spend money on the big keywords.
Guru secret number two, the money is in the list. How many times did you hear someone say that? I am sure you heard it a lot, and it is very true. Your list means money for you all the time. If you are not building a list you are not going to make any money. How do you build a list? Well by using what is called a lead capture page. Simply send traffic to it collect the users name, email, and phone number. Then send them emails about your business opportunity.
After a year or so you will come to find that you have a list of well over a thousand some people all looking to make money online, and waiting for you to tell them how.
Guru secret number three, making money online is just a numbers game. Yep making money using a computer is not hard. It is all just about numbers. The more traffic you send to a site the more money you will make. It is that easy.
Guru secret number four, brand your self not the business or someone else. In any business lets face it you need to make a name for your self so you stand out from others. How do you do this? Make a website that talks about you and your business opportunity, and explain to people how you can help them make money.
If you promote your sponsors website all your doing is promoting his name. People will want to join him not you so what do they do? Well they type his name into Google and find his website and join him not you.
What about promoting the business website you where giving when you joined? Wrong answer. Again you are promoting the business. So all people will do is research the business and find someone to join under.
Guru secret number five, leave a phone number and answer it when someone calls. People want to talk to someone before they join something. Every sale I ever made online was because I spoke to the person on the phone, or had someone do it for me. If you want to make money you must talk on the phone. If your not going to talk on the phone then good luck at making money online.
So there you have it five top guru secrets and I am sure you may have already known them or at least heard people talk about them before, but you know what? None of that matters because more then likely you will not take action. If you want to make money or change your life you must take action and do something about it.
Both Calthlene Martinez & Chris Rohrer are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Calthlene Martinez has sinced written about articles on various topics from Health, Health Insurance and Credit Cards. For more related articles on health and the pharmaceutical industry, visit our blog: .. Calthlene Martinez's top article generates over 9900 views. to your Favourites.
Chris Rohrer has sinced written about articles on various topics from Work From Home, Affiliate Programs and Make Money Online. Chris Rohrer is a success mentor and coach helping teach people how to work online. With Chris's experience and expertise you can't go wrong. See how Chris can help you today by visiting. Chris Rohrer's top article generates over 49500 views. to your Favourites.