On September 21, Boulch launched part two of the report, titled Life After AdSense, Climbing the Internet Marketing Food Chain.

What is Scott saying in these reports?

He's saying that due to Google changes to the AdWords program, AdSense is now practically dead and earnings from AdSense have significantly dwindled.

Some agree with Scott while others, including AdSense Pros disagree. For example, on September 25, Joel Comm released AdSense Is Alive report to say what the title reads.

The debate rages on in forums, chat rooms and boxing rings.

Regardless who you agree or disagree with, there is one thing that you can benefit from this whole discussion and debate. And there is one smart thing you can do.

The ONE Thing You Can Learn From This AdSense Debate Is... THIS!

The one thing you can learn from this debate is this:

Just like PPC/AdSense is a profitable monetization model, there is another lucrative one out there; Pay Per Lead.

Scott says Pay Per Lead is the basis of his monetization system that earns him more than $50,000 a month.

So, what is the conclusion and what is the smart thing for you to do?

Conclusion: Google AdSense seems to be alive and Pay Per Lead seems to be a lucrative monetization model.

The smart thing you could do is simply implement Pay Per Lead monetization model on your website(s) and compare revenue results with those of AdSense, or whatever monetization model you are currently implementing.

It's that simple really!

And remember... it's not one or the other. You could maximize your website revenue by implementing all three monetization models on your website: Pay Per Lead, Pay Per Sale (Affiliate Sales) and Pay Per Click (e.g. AdSense).

Pay Per Lead Power Ads System? is the Quickest and Easiest Solution for (1) Creating, (2) Managing and (3) Maximizing Your Revenues From Pay Per Lead Ads!

Pay Per Lead Power Ads System? is made up of three heavyweight software solutions:

(1) Pay Per Lead Networks/Programs Research Center

(2) Pay Per Lead Ad-Units Creator

(3) Pay Per Lead Keyword Ads Generator

No software to download, upload, install, update.