According to Frederrick, "Countless number of submissions is received by DMOZ directory but only perhaps 1% or less meets with DMOZ submission guidelines". When asked what these guidelines are, Frederrick listed a few pointers:

What Title Should Consist?
- As what it appears on the actual web site.
- Contain only the company's name or the title of the site.
- Begin with capital letter for each word.
- Use caps for a non-acronym.

What Title Should NOT Consist?
- Contain descriptive information about the site. Descriptive information goes in the description field.
- Written as the URL. The URL goes in the URL field.
- Padded with a meaningless string of keywords. This is keyword Spam.
- Use "&" or "and" in the title field UNLESS it appears this way on the site.
- Use emphatic punctuation (the exclamation points).
- Only use acronym as title. Include the full form of the name followed by the acronym in ( ).

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Frederrick further explained, "One must NEVER submit to DMOZ unless your website has met with the DMOZ submission criteria. This is because once submitted, your website URL will be recorded and if the submission fails, it might have a negative impact on future submissions". He then listed a few "unwritten" submission criteria based on his years of experience providing DMOZ submission service:

- Domain should generally be at least 1 year old / Not in sand box.
- Must NOT have any broken links.
- Well-designed site with user-friendly navigation.
- Loading time is an important factor to consider.
- Content is the most determining factor.

SearchMarketingSales DMOZ submission packages have been in great demand due to their high success rate. The company is now offering Standard and Popular submission package. However the most popular package is the DMOZ listing within 21 days that comes with a money back guarantee.