So you've created your website. Now what? So many people think that just creating a website is enough to bring in visitors. Perhaps, when the internet was just getting started and people were starving for something new to read on the web, this used to be true. Currently, however, driving traffic to a website is nothing short of a science!
You've probably read plenty of articles on article marketing, social bookmarking, trading content, advertising and other complicated methods of getting the word out about your site. Your brain is probably swimming with all of the information you've read, but have you thought about something simple like taking out a classified ad?
Believe it or not, it is possible to drive traffic to a website with classified ads. Here are a few hints to help you figure out how to generate traffic with classified ads:
1. Online classified ads are just as effective as newspaper ads and are usually a lot more cost effective! Sites like Craigslist, Kijiji and Gumtree are offer free classified advertising and millions of visitors each day!
2. Take advantage of an advertising service that will syndicate and submit your ads for you. Sites like ClassifiedFlyerAd will help you create a free flyer and then send that flyer out to dozens of advertising portals all over the internet. Exercise caution when using these kinds of services though, because you won't be able to control which categories your ad gets posted in!
3. Newsletters also feature advertising space that you can utilize. Visit sites like Newsletteraccess to find out which newsletters are targeted toward the same market as your website.
4. Always have an attention grabbing headline. Most people choose whether or not to read a classified ad solely on the text of the headline. If your headline is boring, people will skip your ad!
5. Keep your ads short and to the point. People don't want to read a novel. They just want a fast and compelling reason to click through to your site. Your site can convince them to buy your products. The ad's purpose is to increase your readership.
6. Do your best to tailor the text of your ad to the category in which it appears. People searching for a service want to be sold. People looking for something to read want to be entertained. Keep your reader in mind when creating your classified ad.
Good luck!
What makes a classified ad good or bad is the primary question to ask?
1. First of all it must be appealing. The reader must feel like he wants to read more.
2. Next it must contain the least amount of words to get him in agreement with you. ads that are too long will not be read and will end up just being scanned.
3. Finally you want a call to action that gets the desired result. With an internet business getting the click is what you are shooting for.
When writing a simple ad that works we used a formula known as any AIDA, which is short for attention, interest, desire, action!
Chances are the reader is looking at several ads so you must get their attention right away. They are going to be scanning ads looking for something that catches their eye.
When writing a classified ad your first two or three words are extremely important. You have to get their attention and then draw them into it.
Once you have their attention you need to quickly state your guarantee or other benefits to them. This should build them to a level of enthusiasm wanting to get in on whatever it is you are offering them.
To do this, you want to include power words in your ads such as guaranteed, limited time offer, and so on to make them feel excited about what you are saying.
Let's say that you have a home business that helps people make money on the Internet. A good classified ad might say: Earn Big Money Online! Easy and simple. Guaranteed! Limited time offer. Click here now:
These are the essentials of any satisfactory classified ad.
- Attention
- Interest
- Desire
- Action
Just remember AIDA and follow this outline. Without these four things your ad will not get the desired result.
For the most part you are writing classified ads to generate traffic. Whether you are sending your reader to a landing page, blog, or website, a good classified ad serves one purpose which is to get the click.
I hope you have gotten some good ideas from this article and that you are able to use them to write classified ads that work for your own internet business.
Both Sameep Shah & Jeff Schuman are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Sameep Shah has sinced written about articles on various topics from Computers and The Internet, Site Promotion and Children. For more information visit Netlyte | . You can also request more information to find out how we can help you generate more targeted visi. Sameep Shah's top article generates over 165000 views. to your Favourites.
Jeff Schuman has sinced written about articles on various topics from Home Internet Business, Network Marketing and SEO Articles. Jeff Schuman helps ordinary people and he can help you. His JV With Jeff training program is free and offers training on starting a home business, t. Jeff Schuman's top article generates over 49500 views. to your Favourites.