If we were to draw up a league table of the most successful board games, backgammon has an excellent claim to a place at the top of the list. First of all, it would be hard to find a game that has been played since the very beginnings of recorded human history. Historians have discovered that the backgammon set and the backgammon game we are familiar with today have their origins in the Fertile Crescent ? the area in the Near East that is now divided between Iraq and Iran. Although these backgammon sets used stones for counters, and bone for dice, they would be recognizable to contemporary players. In a similar vein, our ancestors knew how to play backgammon in a way that was not so radically different from how we play it today.
From the Near East, the game spread through the Roman Empire and up into Northern Europe. Although the Roman game of backgammon, or tabula as it was known, has some differences from the game we are familiar with today, it had many common features. To play backgammon became a favorite pastime of the Roman aristocracy. The Emperor Claudius became the most famous player in the ancient world and certainly helped raise the profile of the game. However, it seems the main reason for the game's popularity in the Roman world was backgammon gambling. Historical evidence indicates that tabula was only played for stakes, unlike today's backgammon that many people play for the enjoyment value alone.
Certainly many of the games known in ancient times have not survived the test of time. If we try to understand why backgammon has not shared their fate, the simplicity of the backgammon rules and its adaptability to changing times stands out as key reasons for its survival. Backgammon has shown itself adaptable to a wide range of different cultures and nations. Over the past fifteen years, its transformation into one of the most successful Internet games has come to provide further proof of how a five thousand year old game is able to continue to maintain its popularity.
The developers of online backgammon have managed to create backgammon software that offers an exciting 3-D virtual replication of the much-beloved backgammon board game. Backgammon online comes to meet the demands of the twenty first century for instant entertainment with a high quality visual representation. It also satisfies popular demands for access to leisure activities at times that suit the playing public. By bringing together backgammon enthusiasts from around the world, Internet backgammon takes the game into new dimensions. The range of game levels and the variety of opponents available, combined with the opportunities to perfect playing skills against a sophisticated gaming computer, add a great deal to backgammon's contemporary attractiveness. The generous sums of prize money offered to winning players, also serves to draw in many new patrons to the online backgammon sites. In addition, through publicizing the rules of the game and giving clear explanations of how to play online, these sites have done a great deal to increase interest in the game, and so help ensure its continued popularity for years to come.
When people visit your internet pages and leave without buying anything, you may never get the chance to sell to them again if they don't come back to your site. Alternatively, if everybody opt in to receive more information fromemailing once in a while, then you can send follow-up messages, and dramatically increase your chances of making a sale in the future.
There are plenty of building a list, but in this article I want to main topic on a strategy generally ignored by the majority of marketers, and that's through Ebay. When you see listings for $0.01, there's a good chance the seller is using backend sales tactics or trying to encourage you to join their newsletter, on the other hand they would be losing money for every sale, due to Ebay's fees being higher than the sales price.
The best way of gathering a lot of sales, and therefore potential subscribers is to obtain some ebooks which offer resale rights, and listing them on Ebay. There are many websites where you can pick them up, routinely for free. If not, there are membership sites, where for a one time fee you can aquire hundreds of ebooks all with resellers rights, or you could of course buy one of these ebooks offering resellers rights on Ebay, oftentimes at a very low price, then resell it yourself.
Unfortunately,not much money is made just from selling many of these ebooks on Ebay alone, because the sellers have forced the prices down to very low levels. Rather, you can help very nicely financially from persuading the purchaser of your ebook to subscribe to your newsletter or ezine.
It's estimated that every subscriber in your list is worth $1 per month, so if you had 1000 subscribers, you could expect, on average, to earn $1000 per month. This figure assuredly varies a lot depending on your sales copy, and the quality and credibility of your mailings, but it's so it's easy to see why owning a list is potentially very profitable.
The idea is to offer on your main site varied quality free bonuses to each new subscriber that opts in to accept your newsletter. Then when a buyer buys an ebook from you, and you send them the email with the download link included, you can always upsell your newsletter by mentioning the further free bonuses they could receive as well as the ebook they've just purchased, and including the link to your main site where the opt in create is found.
I've had great success doing this because the majority of everybody, myself included, love freebies, and the purchaser will be more than happy to receive extra no-cost ebooks, as well as their original purchase, just for filling out a simple setup.
The only thing to bear in mind is that the sale price of your ebook should cover any Ebay fees, although you can always from offering it for $0.01 just to hopefully guarantee a sale. You will lose money on every sale, but it all depends on how much each subscriber is worth to you. If you have a top-quality newsletter or ezine with hardly any unsubscribe requests, then it may be worth doing because you are likely to fashion any minimal losses back generally over in the future.
Both Gene Marshall & Gur Pall are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Gene Marshall has sinced written about articles on various topics from Recreation and Sports, Entertainment Guide and Recreation and Sports. Extra material and works that were written by Gene Marshall about backgammon are accessible on the web. Gene Marshall specializes in articles about learning to