eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 
eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 

Your Online Guide » Ideas for Marketing » Guide To Marketing

[U47]Unique Ways To Say I Love You
by Gareth Parkin, Gar
Holiday Gifts
Consider a special printed pen production a few months before a less-known holiday. Send a printed pen to the company's secretary instead of the president for Secretaries Day. How about sending a special printed pen to say ?thank you? to former customers for January 11 Thank You Day?

Send a ?lovely? pen to a direct mailing list in the first week of February to ensure delivery by Valentine's Day.

There's National Nametag Day on March 11 so encourage your printed pen recipients to use your pen to write any name they like on a nametag and wear it all day.

Ask your future clients to help celebrate Write an Old Friend Day on April 27 with your printed pen.

National Columnists Day begs for your former clients to receive a promotional printed pen from you to encourage them to send a letter to their favorite (or least favorite) columnist.

How about a Christmas gift in July? An end of summer writing stick promotion at the end of summer? What about a back to school gift for teachers and school administrators in September?

October offers another unique holiday for gift giving. In addition to a highlighter Halloween gift, you could send a printed pen with a poetic advertisement to commemorate National Poetry Day on October 9. Poetry Day is quickly followed by National Author's Day on November 1.

Everyone sends or gives out gifts for Christmas, so avoid this unless you can afford to spend a bit more than your competitors to stand out.

Tradeshow Gimmicks and Gifts
Before the tradeshow, send a printed pen announcing your new products or service to attendees and industry top dogs. They'll come looking for you if you excite them beforehand. Offer to trade the cheap printed pen you send a month before the show for a better gift if they come see you. Have other printed promotional items on hand for these upgrades at the show.

Take your own pen to visit other business booths. Leave one with them. If they won't come to you, go to them.

Offer different gifts to different types of clients or for entice visitors to leave more information with you for a better gift. Consider that a retail customer may buy one and tell five while a corporate customer may buy fifty and tell none. While both customers are important, the corporate client certainly raises your bottom line quicker. Consider rewarding them with a more expensive printed pen or even a printed pen set.

Create an eye catching tradeshow booth with bright colors and give away highlighter printed pens instead of the traditional ballpoint pen. This is doubly effective if you can create a themed booth using the words ?light up?, ?bright?, ?illuminate? or another adjective that fits not only your product or service but your highlighter printed pens.

PLR products give you total freedom to change the product or customize it as you wish. The product creator maintains the copyright to the product but otherwise you gain the full rights to do almost anything you want with it and keep 100% of the proceeds for yourself.

You are allowed to make changes to the text such as rewording the document by expanding some key points or summarizing or even completely removing ideas. You can translate the text into another language. You can even transpose the product into another format such as audio. You can even break the product down into an email series or several articles.

Internet marketers love private label rights (PLR) products because they give you a tremendous head start on creating your own products that you can quickly make money from. You don't have to spend weeks or even months creating products from scratch because PLR hand everything to you on a silver platter.

Even with all of the freedom that you have with PLR products most internet marketers are still leaving a lot of money on the table because they miss the opportunity to maximize their sales.

The first step to getting the most out of the PLR products that you invest in is deciding that you will do something different that the hundreds of other marketers with the same products are not doing. You must be unique. Originality gives customers a good reason to purchase a product from you versus another marketer.

Here are seven unique ways that you can set yourself apart from your competition and increase your bottom line selling private label rights products.

1.Create Unique Packages – You can create unique offers that cannot be found anywhere else online by adding newly released PLR products to your own existing material or by creating a different combination of PLR products that no one else has thought of.

2.Original Article Content – One of the benefits of PLR products is that you can break them down and rewrite them to come up with your own original articles. Post them to article directories, forums or blogs. You can even monetize them with adsense or affiliate links.

3.Custom Audio Products – In our busy world, people really go for products that they can download to their computer or ipod and listen to while they do something else or take with them while they're on the go. Use your favorite audio software to create MP3s and you may have a winner just because of the convenience. Check out Audio Acrobat for a super easy way to create your own streaming audios or MP3 files.

4.Expert Interviews with the Author – Just purchased a PLR product on a hot marketing topic? A good way to really boost your sales is by doing an interview with the author or product creator. Interviews give you the opportunity to explore the topic further than may be offered in the product and answer any questions that customers may have about the product.

5.Customized for Specific Business Industries – One of the best ways to sell PLR products is to break out of the Internet marketing niche and make your products relevant and customized to different industries. For instance, let's say you offer a new PLR product on social networking or another hot marketing trend. You could make the product a hundred times more valuable by taking a couple of hours to provide additional information to business or career industries such as real estate agents, doctors, lawyers, consultants, etc. Your additional research adds value to the product and saves busy professionals the time and effort which could easily translate into more sales or higher price.

6.Expand into an Email Course – This is similar to the article marketing tip from the perspective of breaking down the products. However, now you want to preload a series of articles into an autoresponder to create an your own unique email course. Be sure to add affiliate links to each lesson for added profits.

7.Your Own Membership site – A lot of marketers use PLR products to create membership sites. The problem is that they just dump everything into the membership site trying to sell their offer based on the quantity of items offered over the quality. A better approach would be to create a site that focuses on a particular niche and write your own reviews for each item. That would be a far more attractive and certainly a unique offer.

Use any or all of these ideas to spark your creativity and boost your sales of private label rights items.

Article Source : microsoft marketing mix

About Author
Both Gareth Parkin & J. L. Mason are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Gareth Parkin has sinced written about articles on various topics from Promotional Advertising, Promotional Advertising and Web Development. Gareth Parkin is the co-founder of Ideasbynet, the UK's leading online supplier of and. Gareth Parkin's top article generates over 450000 views. to your Favourites.

J. L. Mason has sinced written about articles on various topics from Marketing. Joanne Mason is an Internet Marketing consultant who specializes in resell rights and niche product creation.
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