Google employs software programs called search engine ?spiders? or ?robots? to scan through the internet and index as many web pages as possible. The inlaying content of the web pages are indexed and then stored in the databases in order to power search engine results. Google spiders follow the links that they find within the web pages and further extract the content that they find on subsequent pages. When a search query is entered in Google, it quickly scans through its database for the words and provides links to websites and web pages that have the concerned term or phrase.
Basically, Google is concerned with the content of the website and not its design intricacies. What Google cares for is good quality, original and keyword rich content and not how beautiful your design elements are. However, that doesn't mean you can totally disassociate web design from Google parameters.
Google considers the search engine optimization of websites and website design can be induced with search engine friendly features. Here are some examples:
SEO Friendly URLs
Make sure the URLs of all the pages of your website are written with SEO purposes in mind. Avoid using special characters like "=" and "?". Rather try to keep them as relevant as possible and include your keywords and phrases in them.
Keywords in Alt Tags
First, make sure there are appropriate Alt tags for all the images and graphics of the website. Then try to include your prime keywords and phrases in them. A good way to make it possible is to include relevant images on the website. For example if you are a shoe manufacturer, put images of shoes on your website and write appropriate Alt tags for them.
Avoid Flash
Though Google spiders can parse through the Flash elements of website, they are still not able to index them and would not be able to follow any links from the navigation menu that is written in Flash. Though it adds to the visual appeal of a website, it is not really SEO friendly.
Don't Swap Images for Text
When you use an image to replace a chunk of text, search engines would not count the text of the image towards the web page content. Therefore avoid using images in place of
tags.
Optimize Graphics
To make sure that your web pages loads as quickly as possible, optimize all the graphics and images on your website. Internet users have low patient levels and if the website takes too much time to load, they simply choose to leave rather than waiting.
Use Anchor Links
Use anchor links throughout the content of the website. For example if you have a ?web design? as one of your services, explanation of which is given on some other page of your website, you can use the phrase and link it to the particular page.
This is because of tacky or unattractive web organisation that is not easy to navigate. Why hit a web page if no one is really going to read it? They strength hit excellent content but if things do not look attractive you module quickly leave. There are a lot of elements that make a good web place design. A good web page should be dynamic, attractive, and easy to navigate. Dynamics and Attractions Go Along Way
You need to find an artefact to make your place interactive because people want to interact. Think of it this way; what reason would your individual hit to come back? A good artefact people are making web place dynamic are by applying ASP.NeT, PHP, C#, AJAX, Javascript, etc. You place should ingest an effective color palette that is appropriate for your audience. Also, your page should not be all static unless it is meet exceptional content. Static web pages are dull and artefact over used on the internet. Nothing is more unattractive than clashing colors that compete with each other. Also, make sure that the organisation works in every web browser and low the most common resolutions.
Typography Is Vital To Your Web Design
Design in print and in web organisation relies around the same principles. Readability and effective type can make or break a design. I would recommend that you ingest no more than 3 assorted fonts. This includes meet three types of fonts too. For example Arial Bold is one and Arial Italic is another. Ask anyone who knows about design; a novice graphic designer or web place designer does not know typography. The filler needs to be adjusted accordingly and with clarity. Make blocks of content rather than having a 150 distinction paragraph. I essay to make spaces between ever six lines to help with readability. Make sure you make proper ingest of CAPS and do not over ingest them.
Navigation Is Key
Everything should be ordered out consistently on your site. All the buttons should be in the same exact spot on every single page. If the individual is hunting and searching meet to find their desired content on your page; chances are they module meet get frustrated and leave. A lot of people underestimate the power of an easily navigational web site.
Both Maneet Puri & Susmita Kaurseo are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Maneet Puri has sinced written about articles on various topics from Internet Marketing, Legal Matters and Entrepreneurship. Maneet Puri is the director of LeXolution IT Services, a reputed . With over 10 years of experience, he leads his team of. Maneet Puri's top article generates over 33100 views. to your Favourites.
Susmita Kaurseo has sinced written about articles on various topics from Adwords, Software and Property Agents. H K Digital Online is one of the well known corporations which provides ,. Susmita Kaurseo's top article generates over 3600 views. to your Favourites.