There are many people out there who want to get into article marketing but are not able to do so because they simply do not know how. Writing articles is a very easy and effective way of marketing and it can be a method that can save you quite a bit of money not having to hire other internet marketers to promote your site/product for you.
Although writing articles are very easy to do once you know how, getting someone to show you the tricks can be the hard part. The reason I have decided to share these tips is just for the fact that I had to learn this process the hard way, all by myself. It actually took a lot of trials and error before I was finally able to get it right and for directories to finally start to accept the articles I submitted.
The first mistake many make when writing an article is that they figure that they are writing the article in order to promote their site and therefore they should include their link or URL in the article as many times as possible. That is not acceptable since most article directories do not allow links and URL's within the article. They have a resource box on the submission page specifically for that. So, no links and URL's in the article.
Second of all when writing your article, do not advertise for your site just write informative information regarding what your site is about or the product you are promoting. No one wants to read an advertisement; they want to learn something new. For example if you are selling dog products on your site pick one or two of the products and explain the benefits of those products and what they are along with why this would be good to have. That's how simple it is.
Another thing when writing the article is to use a lot of keywords. Let's say you are writing about the benefits of nutritional dog bones you would like to include words such as dog, dog bones, nutrition and pets as much as possible throughout the whole article. Do not forget to include keywords in the title of the article too. Keywords will make it easier for people to find when searching these keywords.
There is no need to make an article several pages long as a matter of fact, if it gets too long many people tend not to read it. A perfect length of an article (in my opinion) is around 600 to 700 words. Most directories have a minimum of how short an article can be and it is normally around 350 words, so if you keep in mind to keep an article at least 400 words you should be ok.
By following these few tips you should be able to write an article that will meet the standards of most article directories out there. You will only learn if you try and if an article was to be declined by some of the directories all you have to do is re-write it a little and submit it again. Don't give up because you will get it right.
1. Write each post title so it grabs the reader's attention. It is the first thing someone reads, and it should get your reader's attention right away. Your title should both pique the reader's interest and be informative. Do not write "Business Writing Advice"; instead, say "The Best-Kept Secret to Reducing Your Business Writing Worries." Longer titles have the advantage of describing in detail what your post is about; 8-12 words are a good range.
2. Keep sentences short and clear. A little goes a long way. Readers are busy people and they will not spend hours detangling complex syntax or sifting through blocks of text. Also, use strong language. Start a new paragraph every few sentences, and limit each post to 250 words, if possible. If you cannot write it in under 250 words, split it into two entries.
3. Break up the text. Use numbered lists, bullet points, and subheadings to make your posts easy to scan. Lots of white space on the page is a good thing-it allows your reader to take mental breaks and let the knowledge soak in. In addition, with the inevitable clutter of banner ads and side text, this technique puts some distance between your writing and all those distractions.
4. Keep current. No one wants to read old news. Your job is to stay up-to-date so your readers do not have to themselves. Read newspapers. Scour the web for references. For example, if you write a blog about business communication, subscribe to Google News Alerts using keywords related to the field, such as blogs, podcasting, instant messaging, business letters, memos, and business reports, so you will always be well informed. Posting items from last month or last year will lose your reader's interest faster than you can say "Enron."
5. Be bold. Timidity is an easy path to anonymity. Do not be afraid to create and state your opinions. Of course, there are some situations in which objectivity rules-but you have to give people a reason to read this blog by you and not by the person next door.
6. Be accurate. If you make a statement, be prepared to back it up. Know what your sources are and quote them accurately. Misinformation spreads like wildfire online; do not be the spark that sets it off or the wind that fans it.
7. Contribute to the conversation. Links are great-but then what? Do not just post links to the same tired sites, offer your reader something new. Contribute to the conversation. Your goal is to be the site to which everyone else is linking-so you had better have something worth writing about.
8. Stay focused. Once you have defined the theme of your blog, stick to it. A blog about piggy banks has no business posting about the latest innovation in alternative energy. Such a deviance will only confuse your reader and chip away at your virtual authority.
9. Use key words liberally. Keywords are, well, key. Harness your blog's search engine potential by dousing your title and post with effective keywords that will help interested parties find your page in the vast, muddled blogosphere. This is one of the most important elements of getting your blog read-go at it with gusto.
10. Be consistent. Keep a schedule and stick to it. Post frequently-at least several times per week if you want to increase your potential of attracting new readers. Let your blog languish for weeks without updates and your audience will move on to fresher ground.
Maintaining an informative blog that people want to read takes hard work and good writing skills. Find what makes your writing unique-and flaunt it for all it is worth.
Both Uyi & Courtland Bovee are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Uyi has sinced written about articles on various topics from Ezine Articles, Blogging and Writing. For more useful tips & hints, please browse for more information at our website:- . Uyi's top article generates over 3600 views. to your Favourites.
Courtland Bovee has sinced written about articles on various topics from Body Language, Blogging and Other Business. Courtland L. Bovee, one of America's leading instructors in clear and effective communication, co-authors several leading college-level texts with John V. Thill, a prominent communications consultant and current Chairman and Chief Execut. Courtland Bovee's top article generates over 2900 views. to your Favourites.