You knew having great customer support was essential to a good business, but did you know it could be a hidden source of profit? It can! It's all in how you handle it. Before you can turn your customer support into a profit source, you have to take a hard look at your current system. Is it really working the way it should, or is it killing your business?
Do you do your own support? Are you good at it? Do you finish each incident of customer support with happy, satisfied customers, or do you end up frustrated on both ends of the stick? If you aren't good at customer support, don't do it, outsource it. If you are good at it, but don't like it? Outsource it! Customer support means too much to your business to risk having any hidden resentments seep into the mix.
What does outsourcing customer support mean to you? It means going on the Internet and seeking out "virtual assistants", then hiring one at somewhere between $7 and $15 an hour (depending on support needs) for about three hours each day. Then you give them a dedicated email address, or access to your support ticketing system, which ever you use, and leave them alone to do their work. They will be handling your refunds, dealing with charge backs, doing data entry into your customer data base, and dealing with any returns. They should generate a report each week for you to look at, and should refer any big ticket items or unresolvable issues to you.
Are you beginning to see how this can help your business? By having a dedicated support person, that person is better able to create a personal relationship with someone seeking a refund or canceling your product. This means they have a better chance of finding out what can be done to not only keep the customer, but get them to come back and buy again in the future - profit! If your customer service rep is very good, not only will they be able to save the sale and generate a customer who comes back for new products later, they will be able to up sell the customer right then and there.
You can even double the positive effect it has on your profits by teaching your customer service reps how to overcome objections. There are several courses online that teach this, including one of my favorites, "Magical Objection Mastery", which you can find on eBay. If everyone in your organization is familiar with overcoming objections, it will only help your bottom line. By having everyone familiar with the same system, anyone who has contact with a customer is more like to make a sale, or keep a sale. Even a salesman who has been doing it for years can benefit from it. So do your business (and your profit margin) a favor and hire a customer service rep. It will help you troubleshoot any recurring problems, keep customers and increase sales. It also frees you to do what you do best - create your next product or service!
The life of an affiliate marketer is one of constant activity. From different marketing initiatives, to tracking website performance, there is always something to do. When it comes to article marketing, you want to run an efficient article promotion campaign. Customer support from a good article distribution service can help you do just that.
Quality customer support will make your life easier. A good support system will have live support to answer your questions and concerns when it comes to article marketing. You will not have to go it alone when it comes to article submission and distribution. This is especially helpful if you are new to the article marketing game.
We'll look here at a few article distribution services; what they offer in terms of customer support. The first one is iSnare. This article distribution service provides an iSnare Support Center for those who sign-up for their service. They also offer their online iSnare help desk.
Unless you are a signed up member you will have to rely on a fully automated customer-service help list of answers to any questions you have. On their site, you select typical questions and click on them for answers. The real customer service comes after you receive a login and password for an account. Advanced customer support in terms of dealing with human editors comes from signing up for their regular or their platinum service.
The Phantom Writers makes their customer support readily available to the public, whether members or not-yet-members. They offer a phone number where one can talk to the owner directly, during their business hours Monday to Friday. They also offer manual editing of article submissions. They will allow a client to submit articles in any format and they will format the article to fit into their database. Many services require the writer to do these activities themselves. Upon review and set up of an article, Phantom then sends an email notifying a client of the distribution. Their customer support team also provides a client a copy of The Phantom Writers TPW Distribution report.
Article Marketer offers quality customer service for those who have a free or paid account. They offer fully managed distribution as well as article coaching of each article. This article coaching is where a human editor will check the article for problems. He or she will then make recommendations to clients so they can optimize their articles so they are fit for publishers.
As part of their customer service offerings Article Marketer also provides their Article Marketer University. This is for those who want to learn how to be more efficient article writers and marketers. Article Marketer also offers free article writing software. For their paid membership, their customer support team provides article submission reports and article exposure reports.
Whether a free or paid member, customer support provides answers for those who seek to use article marketing to further their internet businesses. They also allow for submission of questions and queries online. They receive many requests, but do promise they will get back with full answers and solutions within 48 to 72 hours.
With any Customer Support function, you want knowledgeable advisors. Look for an article distribution service that has the experienced staff to help you perform article marketing the right way. Look for one that offers human editors willing to work with you. In addition, look for one that is easy to inquire of when you have article-marketing questions.
You spend a lot of time writing content. Make sure your article distribution service has a customer support team willing to provide you the help and resources you need to succeed. Good customer support means article marketing never has to be a chore.
Both Woody Maxim & Tiva Kelly are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Woody Maxim has sinced written about articles on various topics from Affiliate Programs, Viral Marketing and The Internet. Let Woody Maxim Show You How Customer Support Is A Profit CenterClick here for other .. Woody Maxim's top article generates over 22200 views. to your Favourites.
Tiva Kelly has sinced written about articles on various topics from Internet Marketing, Finances and Small Business. Tiva Kelly is the Head of Article Coaching and offers advice to authors at , a highly popular article distribution service. Learn how to market your s. Tiva Kelly's top article generates over 450000 views. to your Favourites.