To hear dad tell it you'd have thought you were right there in the gallery. It was 1932 and dad was playing for the Tacoma amateur golf championship. He was a 17 year old wisp of a youth about 5? 10? tall and around 145 pounds. Definitely not the kind of guy that made others shake in their boots. But one thing was certain, he could play golf. His drives and irons, from what I remember from my youth, both would shoot off the club with that beautiful sound of the club face hitting the ball squarely only to seem to catch a cloud about ? of the way out which would gently lift the ball further in the air just before heading down to land softly where he intended ? such precision; such artistry.
There was an air about dad when he stepped on the golf course. It was as if he owned it. Wherever we seemed to land in life, nothing changed that. In golf he was king and everybody knew it.
It was an overcast day in the Pacific Northwest and dad had reached the final match of the city championship. His opponent was a seasoned veteran of the event and was about 15 years his senior. But dad had spent several hours the previous evening mapping out his strategy after walking the course earlier that day and he was prepared. In his mind this guy could have been Bobby Jones and it wouldn't have mattered. His focus was on the game-plan not the opponent.
Now the media, of course, had a different picture of the event. Almost a David and Goliath type image since dad's opponent, although only a couple of inches taller, was much more mature in stature - definitely man against boy. There was respect for dad's game since he had won every match to this point, but this was going to be the real defining moment. This was where the ?kid? was going to get his lesson.
Dad's strategy which he diligently hand wrote out on a small pad of paper hole by hole had him attacking the first three fairways and greens since those were holes that played favorably into his ball flight strength. 4, 5, 6, and 7 were back up the hill and dad knew that with his opponent's length, he would be hitting short irons on the approach. So dad focused on position to give himself the best angle to take advantage of his pitch and run. (There was nobody better from 150 yards in) The objective was to be at least 1-up after three and then hold even or better through 7. Eight and nine were a short par 3 and par 4 which favored neither player. The back side was going to be where this thing was won or lost.
Dad knew that he must focus on his game and his game alone. If he played the course according to his strategy and stuck to his plan he knew that if he was on he would be right there come 17 and 18. Each tee he would step to the side and pull out his Game-Plan and review what he intended to do on that hole and then stick to it. Like he said ?it kept me focused on the task and everything else took care of itself?.
By the time they reached the 15th hole, dad was 3-up with 4 holes to go. His strategy had him hitting a drive down the left hand side of the fairway to a landing area about 255 yards from the tee. This gave him a perfect angle with a flat lie to the green on this 385 yard par 4 which dog-legged sharply to the right. From there he hit a beautiful 9 iron that left him only 8 feet just below the pin with a slight left to right break for the birdie that clinched the 1932 Tacoma Amateur championship.
This was only the beginning for dad. Although he contracted Rheumatoid Arthritis in his legs by the time he was 20 and had to learn to walk all over again, dad went on to add the Meadow Park club championship in Tacoma, twice the Riverside club championship in Chehalis, WA, the Lewis County Amateur Championship as well as 20 other amateur events.
Lets look at the search engine ranking you are looking to get to your site for example if you are looking to get to a number one listing under the keyword ?Internet Marketing' in Google. Is the target you are aiming at a Goliath? As in a lot of well established competition?
I know David won the mythical battle, but wouldn't it be better to have the best odds possible?
A website Link building Strategy with focused keywords, which is achievable, is going to bring a focused visitor ready to buy rather than untargeted "traffic for ego"
To do this properly you need to research the words you think that you most likely customer and research the competition in this area.
And also look at the facts about the top listed websites:
1. What page rank does it have? 2. How many links does the site have pointing to it? 3. How many pages does it have listed? 4. What type of site is it eg: Normal, Blog or Wikipedia? 5. Does it exchange links?
A search under the term "internet marketing" ? shows all the different types of sites mentioned above- the competitive terms are good for showing what works.
Some webmasters say that you should vary the "Anchor text" ? this is the text that displays in a text link on another site, linking to your site. Some webmaster software programs automatically insert the same text in every page they display.
Lets look at a real time example:
1. Search for "Reciprocal Link Software" without quote marks, in Google 2. You should find the program Autolinks Pro 3. Go to the demo version 4. You will see that the software generates pages, with the text "Reciprocal Link Software" in every page.
Now that's the same text, on every page, of every site, of every user online. Now there will be others that will link with something different, for example the domain name, but the majority of the links say what the site is about. That's logical enough for both Humans and Google!
Seeing a number 1 ranked website out of 1 million results, on a focused keyword site is enough proof for me what works!
From here you need to develop a conclusion. Focused 2 ? 3 words that helps you avoid taking on the Goliath's of search engine results. The more targeted the visitor, the more likely he is to stay and take the action you want.
This is not to say that you cannot take on a Goliath, there just needs to be and understanding of the effort of time and resources of taking on a giant! Understand the battle field!
Both Jeff Gustafson & Paul Easton are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Jeff Gustafson has sinced written about articles on various topics from Golf Guide, Teachers and Health. Article by Jeff Gustafson - the creator of the Pocket Pro Personal Game-Plan and Strategy System . Jeff Gustafson's top article generates over 12100 views. to your Favourites.
Paul Easton has sinced written about articles on various topics from Engagement Rings, Herbal Supplements and Cosmetic Surgery. Paul Easton is a Search engine marketing nut, and the owner of DigitalAwol.com, The Link Exchange Directory that helps the small online business get traffic from links. You can instantly get 20 High Quality Fre.e Links to your website by visiting www.Dig. Paul Easton's top article generates over 201000 views. to your Favourites.