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[D192]Design A Website Tutorial

by Glenn Mcdonald, Gle

Would you buy meat from a grocery store that left the bad meat in with the good meat or wasn't clean? Would you buy a car from a sales lot that had totaled automobiles on the front lot? I wouldn't and neither would you. Your website is your grocery store; your car lot. You must have an atmosphere that is pleasing to buyers. One that tells that buyer that you are not an amateur, but instead a trained, seasoned professional. Your site is a direct reflection of your product and that is why that having a well designed website can make or break your sales.

The first thing to keep in mind when designing your website, is "surfability". Take a few minutes a look around at several web pages. What makes them appealing? Where they're some that you closed out of immediately? Why? Take notes and do your research. Keep in mind that when a person visits your site they have a goal in mind. They are either seeking information or shopping for a product. Give the person what they want without having to search for it. Be sure that all the information on your site is relevant to your product. Make the buyer think that they need your product to solve their problem.

Your main page serves a very specific purpose. It should be an avenue by which the customer can shop your site. It should be easy to view and load very quickly. This is your first impression and we all know that first impressions can either close the deal or loose the deal. Make it simple. It is best to have links that are easily viewable by the reader that will navigate them to where they want to be. Tables are often a great choice when deciding on a way to design the main page of your site. Your main page should load very quickly, chances are if it takes the page more than ten seconds to load even on a 56k modem, the customer will click away to save time, hoping to find the information or product elsewhere. To increase the loading speed of your main page you should avoid large graphics or excessive graphics. Too many banners or special effects can cause a page to load slowly as well.

To make your web site more appealing to the eyes, you should stick to mild colors. If your site is a content site where the user will be doing a lot of reading, it is best to stick to black and white. Color can be added when using tables, as a way to brighten up the page, but remember to keep the overall look of the page professional and appealing to the audience that will be visiting most often. Since screen resolutions vary among monitors, it is a good idea to set the pixels to a standard 800x600. You may also choose to set the tables in your web page to span a percentage of the page rather than a set number of inches. This will be sure to accommodate all screen sizes. You should remember that a lot of Internet users will not use the same browser as you, and therefore you should be sure that your site looks as good on other browsers as it does your own. You can do this by downloading several browsers through which to look at your page.

Be aware of the fact that the overall look of your website is a way to make money. The appearance of the site, if designed properly, can be an excellent marketing strategy for your product or service.

The Internet has quickly become the most effective form of marketing foryour business. Nearly all businesses across the UKnow have a piece of cyberspace to display their products and services. This isall well and good but just think about the competition that the Internet isgoing to bring to your business, so how will your website stand out from therest?

The best way for your website/business to beat your competitors is throughthe correct use of search engine optimisation (SEO); this is what helps todetermine where your website appears in the search engine results pages. Thehigher your site in the results pages the more likely people are to use yourwebsite; your site needs to be placed within the top 20 results as these arethe sites that people will use as they are considered to be the most trusted.So how does search engine optimisation work?

The term search engine optimisation is a broad term and there are many waysthat SEO can be applied to your website but the one that we are focusing on forthe sake of this article is the re-design of your website.

Yes believe it or not the design of your website does impact where yourwebsite appears in the search engine results pages and it is not based on how?good? the website looks. Search engines look at the design of your website topick up aspects of text,; the more text based your website is with the relevantkeywords that describe your business the more likely your site is to get pickedup by the search engine spiders. So you could have the most amazing site withthe greatest images but this doesn't mean your site is going to perform better,in fact it probably means your site is going to perform worse.

In the design of your website you need a lot of text content and a lot of inlinks to your website as well as the pages of your website being indexed. As ofthese aspects will give your site the best possible chance of performing wellwithin the search engine results pages.

If you already have a website but it isn't doing too well and is failing toappear in the top places of the search engine results pages then a web sitere-design is exactly what you need. In this re-design everything that is neededto be done to get your website performing better will be done; such as thefollowing:

? A re-design will convey the appropriate image for your business to yourcustomers

? It will make sure that the web page layout that is pleasing to the eye andis easy to navigate

? Will make sure that your website is viewable and compatible with all thedifferent web browsers that your visitors may use

? It will mean that your website has been submitted to the various searchengines for indexing

? A re-design will mean that your web pages are coded so that the searchengines can easily understand your market and crawl through your websites code

A website re-design is a great way to allow your website to perform betterin the search engine results pages. So to get your website out there to theglobal market that is available start your website re-design today.

Search Solutions are specialists in all forms of Search Engine Optimizationand have extensive knowledge and experience in performing Website Re-Design, soget in touch today to find out more.

For more details please visit us at , and

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Both Glenn Mcdonald & Grant are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Glenn Mcdonald has sinced written about articles on various topics from Work From Home, Golf Guide and The Internet. Glenn McDonald can help YOUstart your own profitable business on the Internet within the next 24 hours... To learn more, visit:. Glenn Mcdonald's top article generates over 33100 views. to your Favourites.

Grant has sinced written about articles on various topics from The Internet, Personal Desktop. For more details please visit us at , and. Grant's top article generates over 2400 views. to your Favourites.