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Your Online Guide » Internet » Internet Marketing Online

[E199]Email Opt In Marketing
by Don Downes, Don
The opt-in list comprises of a list or database of names and email addresses of people who have visited your website or who have bought a product or service through your website. An auto responder is the email service that will opt people into your list and handle unsubscribe requests when people request them.

Building and organizing your opt in list is a proven marketing method that most business websites use to keep customers updated on the latest products available, or to convert subscribers into that all important sale. It's obvious that you need to build, and increase traffic to preserve a successful website. Building a robust email list is a formula for maximum web site traffic and most online marketers identify list building as the number one tool for success on the internet.

So, what's your top investment to generating net profits online? List building is a cost-effective advertising lead generation technique to increase sales. It is estimated that over 90% of all money made online is generated from email opt-in lists of subscribers. In numerous situations a well built email opt in list can considerably reduce, and in some cases shift the need for traditional forms of advertising. If you desire to build a large mailing list and you have almost no marketing budget, there are a variety of options available to you.

The simplest way to build a targeted opt-in list is to offer an information product in exchange for a name, email address, and permission to email again. Post the invitation to join your opt-in list noticeably on your web site and offer superior content right from the start. Building an informatory email newsletter list establishes you as an expert, deepens relationships with your website visitors and customers, and holds your business and products or services in front of them.

However, list-building is more than just throwing names into a database and blasting out offers. Yes, your email list-building page can enable you to attract a substantial customer following. The quality opt-list building skill is about persuading your customer to have a relationship with you.

List building is distinctly not a subject of if you build it they will come... List building is about evolving into relationships with the people on your contact list. By building a relationship with your list of subscribers, you will definitely have a solid foundation for an amazing long term internet marketing business.

For a time though, Knudson's was mainly successful in starting businesses. Over an eight year period he started no less than eight businesses all of which, in his own words, "failed miserably". However, this did not deter him.

One of his handicaps is that he is suffers from Attention Deficit Disorder (ADD). Knudson describes himself as being highly creative and having loads of wacky ideas. At the same time, he finds it difficult to focus on one thing. For more details www.email-auto-format.com In the past, he always wanted to do his own thing and this almost led to financial ruin.

He achieved a measure of success with hypnotherapy. He describes himself as a "fantastic hypnotherapist" and built a business that saw him working with 12-14 clients a day, six days a week for one to one and half hours at $75 per hour. However, he was exchanging his time for money and there are only so many hours in a day. Ironically, even although on one level this business was thriving, he was still struggling to pay his rent and was $100,000 in debt.

Knudson knew he had to make some radical changes to the manner in which he conducted business and turned to Internet Marketing. He also decided to focus on list building because he noticed that this topic was a recurring theme in much of the marketing material that he was receiving.

So he set himself the audacious goal of getting one million subscribers in 6 months or less. He felt this goal would excite his subscribers as well as get the attention of a few JV (Joint Venture) partners.

"I failed enough times to be really gutsy about what I was going after because I wasn't afraid of failing."

He identified a list of potential JV partners and offered them a proposal. The first prospects were not as established as those he would later approach and they just laughed at him and told him that it couldn't be done. For more details www.freelist-pro.com Who could blame them? Knudson wasn't exactly approaching this challenge from a position of strength. Knudson had no product plus he:

? Didn't know how to put up web page,

? Didn't know how to edit audio,

? Didn't know how to write copy,

? Had never done a teleseminar, and

? Didn't understand the concept of a squeeze page.

He admits that hearing repeated rejections started to make him feel down but he persisted.

He was turned down 63 times before he received his first yes. When heavyweights such as Joe Vitale and Jay Abraham agreed to come on board others followed suit. Finally, he was up and running but he still had hurdles to clear.

Tellman Knudson persuaded seven other individuals to work with him on a percentage basis and work they did. They were putting in 30-50 hour weeks and bringing in about $10,000 per month of which 70% went to Knudson's partners and the remainder was ploughed back into the business to pay for systems such as Instant Audio, Ask Database and further education, all of which helped the business to run more efficiently.

A major turning point came when Knudson took Alex Mandossian's Teleseminar Secrets mentoring program. Halfway through the program he made $38,000 just by following through on all of the action points.

"I was going through one training program at a time, very, very thoroughly and implementing every single technique, every single tactic, every single thing that you had to implement."

Then, within one month Knudson's income made a quantum leap from $10,000 to $100,000. In his first year, after doing Teleseminar Secrets, he made $800,000 in sales and from the same size list. Yet for the first eight months he made next to nothing - a measly $10,000 per month.

Tellman Knudson didn't achieve his target of one million subscribers but do you think he cares? He is now a highly respected Internet Marketer known for his expertise in list building. His business turns over seven figures annually something which he attributes to the power of teleseminars.
Article Source : Pg. 6

About Author
Both Don Downes & Gurmeet Kaur 2 are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Don Downes has sinced written about articles on various topics from Fitness, Network Marketing and Internet Marketing. About the Author:Don Downes is a top internet marketer who works with other industry leading internet marketers from around the world. He works with successful business coaches who specialize in helping individuals create 6-figure incomes working from hom. Don Downes's top article generates over 22200 views. to your Favourites.

Gurmeet Kaur 2 has sinced written about articles on various topics from Affiliate Programs, Sales and Negotiation and Internet Marketing.
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