eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 
eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 

Your Online Guide » Search Engine Optimization » SEO Search Engine Optimization

[T949]Tips For Short Women
by Net Home, Net
Is good to choose a maximum of 3 keywords. Let's say you choose: "SEO short tutorial", "SEO good tutorial" and "SEO free tutorial".
Now you must fallow some steps for a good optimized web page.
Step 1 - Choose a title for the web page
The page title should include only the main keywords. In our case a perfect title could be:
SEO short tutorial | Free good SEO tutorial
You must notice some things: I have eliminated all the "ands". I replaced an "and" with the character "|". This character is located on the keyboard above the "enter" key. Also I combined the keywords "SEO good tutorial" with "SEO free tutorial".
Step 2 - Add "h1" tag
You need to add a "h1" tag and place your most important keyword there. A perfect "h1" tag for our example would be: SEO short tutorial. You can think at this tag as a title of whatever content you have on your page.
The "h1" tag should be as far towards the top left hand side of the page as possible. When Google reads a webpage, it views the text from the top left hand side of the page, and then follows down to the bottom right hand side of the page. So, it's best to place your h1 tag on the top left hand or top/middle portion of your page.
Step 3 - Add "h2" tag
Next, we'll need to create an "h2" header tag. You can think at this as a sub heading for our webpage. You should place your 2nd most important keyword in the "h2" header tag. The "h2" tag should be placed somewhere towards the top half of your webpage. A perfect "h2" tag for our example would be: SEO good tutorial.
Step 4 - Create the content for the page
Now we need to create the content for our webpage. When writing the content, try to evenly sprinkle your main keywords throughout the copy.
IMPORTANT: IF you simply repeat your main keyword like this: "a SEO short tutorial about a SEO short tutorial and a SEO short tutorial", Google will see your website as search engine spam and you will not rank well.
Try to mention each keyword in a natural way as you are writing, but be sure to include at least one of the keywords per 1-2 paragraphs, depending on how large your page is.
Step 5 - Bold, Italic, Underline
After you've finished writing the copy, you should go through and bold, underline, or italicize some of the keywords only 1 time each, maximum. Only do 1 per keyword.
Step 6 - Include "alt" tag
It is very good to have an image at the very top of the webpage and add an "alt" tag to it with your main keyword.Competition is so tight among business tied to the web nowadays. Your website serves as your product display area, and the more surfers land in your webpage, the more potential customers you will have. Your website has to be designed such that it stands out prominently. But one thing more, it has to land among the top ten when a surfer uses a search engine to find a product or service along your niche. One strikingly effective way to achieve this is to avail the services of a Search Engine Optimization expert.

Business efforts and initiatives would start taking shape, once the website and its optimization is in place. With the world becoming a smaller place and with the outbreak of viral and buzz marketing, no one can afford to relax out there in the chair. Activities of a business organization in the market arena and its visibility in the trade space can only make it a frontrunner.

Would a long sentence like this really grab your attention at first glance if I were trying to sell you something? Probably not, if you are like most people, you skim advertisements; you do not read them word for word. The first three phrases of this article will be more effective in an ad rather than explaining the fine print to a customer. People do not want to spend time reading paragraphs on paragraphs about why your product is the best. You have to draw them in and tell them the important stuff before they leave you to go on to the next ad or the next page. In addition, with flyer printing, this is even more important because someone may just glance at your flyer as they are walking by it on the street.

So how do you draw in those that quickly scan while walking by? Here are five tips for catching those quick skimmers:

1. Catch their eye with an image. Color attracts people. People attract people. If you have a strong picture on your flyer or any other kind of ad, that will draw people in and invite them to read your copy. You cannot just throw a beautiful model's face on your ad and then try to sell something like computers. Your image has to correlate to your copy.

A good tactic is to show people using your product with a smile on their faces. People subconsciously react to smiling faces. Smiling faces are more friendly. If you have a tough-looking photo, use strong fonts and words to get that idea of toughness across even more. If you have a cute photo of a baby, using childlike font will create a better connection that a bold strong font.

2. Prioritize your messages. Most people will only remember one thing about your product or service, so make sure you are most important message is the biggest and the most important component in your ad. People tend to pay attention to the top two-thirds of a page, so be sure to place your most important message there.

Employ headlines and make them functional (meaning that a reader could glean information from the headlines only without reading the rest of the copy). If you are emailing a message, make sure that no one has to scroll down to see your main message and use headlines to bring out your important message.

3. Don't clutter your ad. Do not be afraid of white space. Do not overwhelm your readers by having too much to look at and read that they end up not reading anything at all. Do not fight the editing process. Less really does mean more when it comes to advertising.

Get other people's opinions on multiple drafts of your ad. Show them versions with the amount of text you want to include, and then edit that text and show people that edited version. Go with whichever one they will take the time to read, which will probably be the edited version.

4. Include a call to action. Place a call to action, such as “Visit our Web site” or “Call now” at least two times in your ad. Place one at the beginning and one near the end. Be clear about what you want customers to do and always place the information they need to complete that action close by. If you want them to visit your Web site, you better darn well have the Web site address either right after the call to action, or somewhere close to it in the graphic.

5. Tell them what your product can do for them, not just, what it does. People want to know how your product will benefit them; they will not care about the cool features of your product if it does not pertain to them. How will your product or service make their lives easier, happier or healthier? Give them short phrases or keywords such as in the previous sentence: easier, happier, and healthier. These words and other benefit-inducing words will draw people in to your ad.

Article Source : Pg. 29

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Both Net Home & Katie Marcus are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Net Home has sinced written about articles on various topics from Property Investment, SEO Search Engine Optimization and Computers and The Internet. For more useful tips & hints, please browse for more information at our website. Net Home's top article generates over 40500 views. to your Favourites.

Katie Marcus has sinced written about articles on various topics from Brochures, Culture and Society and Business Cards. . Katie Marcus's top article generates over 3600 views. to your Favourites.
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