Dementia and paranoia seem to go together hand-in-hand. Just try to imagine how frustrating and frightening it must be to live in a world where your things constantly disappear, someone else is in control of your money, conversations often don't make sense, and you wake up every morning in a strange place. This is the world of the dementia sufferer. Is it any wonder that suspicions and "paranoia" often accompany Alzheimer's disease and the related dementias?
Three years after being diagnosed with "dementia" Annie G. still knows her home, but she tends to confuse what she sees on the television with reality. As a result, she is frightened of the nightly battle with criminals that she believes is occurring right outside her door. She hides her valuables, and then forgets where she hid them. When she can't find her treasures she is convinced that thieves have entered during the night and stolen them.
John W. was in charge of the family finances from the day he married more than 50 years ago. John doesn't realize it, but he has a dementing illness, and his wife has taken over the household affairs. Until she took a Post Office box, John regulary rummaged through the mail, moving, losing or throwing away vital paperwork. John is losing interest now, but for quite a while he was angry with the mailman for losing his mail.
Is it a wonder that people with Alzheimer's Disease or another dementia might become paranoid and lose trust in their environment and the people who care for them?
Things That May Help:
Don't Argue - Arguing with a confused person's "fact" may increase agitation and anger, and may lead to a catastrophic reaction. Instead, acknowledge the feeling: "I know it's frightening when you can't find your _______. I'll help you look for it."
Make a List of Favorite Hiding Places - Never throw out the trash without first checking for hidden items.
Try Distraction - A new activity in a different room may divert attention from the anxiety of the moment. This rarely works if emotions have escalated, however.
Keep Spares - If certain items are disappearing time after time, keep extras on hand to use until you find the "lost" item. Buy in pairs or even triples if possible.
Try to Keep Caregivers Consistent - New faces may be targets for suspicion because the explanation of who they are and why they are there is forgotten.
Avoid Unnecessarily Announcing Appointments or Events - If your elder worries excessively about missing an appointment, wait until it's time to get ready to go.
Reduce or Eliminate Clutter - Remove excess items from closets, cupboards and drawers. "Lost" items stashed in a shoe are easier to find if there are only two pair to check.
Remove or Lock Up Valuables - This will protect aides and family members from suspicion.
Advise Family Members and Home Workers About Typical Behaviors - Let them know that they may be accused and that they should not take accusations personally.
Schedule a Medical Check-Up - Rule out other medical and psychiatric problems or the possible side-effects of medications already prescribed. In some cases where paranoid behavior is causing major problems additional drug treatment may be appropriate.
Listen Carefully - If your elder with dementia has a new behavior or a new concern, listen. Sometimes things really are stolen. Sometimes abuse is real.
Successful sales and marketing requires persistence, continuous improvement, and the expectation of a positive outcome. If one doesn't approach every aspect of marketing with enthusiasm, creativity, and a positive mental attitude, then it's like embarking on schooner race with no wind in your sails. You'll have no momentum or direction, and the competition is guaranteed to overtake you.
Attitude has an insidious way of infiltrating everything we do; and it can lift us up to great heights or pull us down to the depths of failure. It can energize us to do and say all the right things at the right time, or it can undermine our motivation and cause us to sabotage our own best laid plans.
The bottom line is this: either we own our attitude or our attitude owns us. Every now and then, it's necessary to make a conscious decision to take charge of our thoughts, attitudes, and habits. An unfocused effort, whether it involves marketing or any other aspect of business, is sure to produce inferior results.
Allowing negative thoughts to infect your mind creates a cascading effect of self-defeating behavior. In direct sales, one needs to have a winning attitude and a magnetic personality to influence and persuade prospects to become customers. That's only the tip of the iceberg, though, because a successful salesperson also needs to have the finesse and people skills to win back lost customers, negotiate the best deal, ask for and get sales referrals, inspire teamwork, and have the energy and optimism to overcome setbacks and keep moving forward in the face of temporary failure. Without a positive mental attitude, none of that is going to happen.
Cultivating a positive attitude also feeds the creativity and optimism necessary for nearly every other aspect of marketing ranging from sending out press releases and sales letters to placing ads or launching a web site. If you don't believe it's going to work, either you're not going to try at all'or your efforts will be weakened and half-hearted. In both cases, you're doomed to failure before you even get out of the starting gate.
On the other hand, if you make up your mind to be an ?eternal optimist?, you'll be willing to take calculated risks and put your best foot forward. Getting there may involve an integrated program of reading motivational books, listening to self-improvement CDs, making a concerted effort to identify and avoid (or filter out) a lot of the negativity in your environment, and establishing daily habits that will tend to attract beneficial people and circumstances into your life.
Being an entrepreneur and running your own business is an intrinsically risky endeavor. If an expensive marketing campaign falls flat or a major client signs on with the competition, you might find yourself scrambling to make up for the loss. A positive state of mind not only helps you be creative, resourceful, and energized, but it also enhances your ability to anticipate, adapt, and regroup.
While many aspects of marketing are considered a gamble by anyone's estimation, the best way to hedge your bets is by adopting a focused, optimistic, and positive mental attitude
Both Molly Shomer & Joel Sussman are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Molly Shomer has sinced written about articles on various topics from Bathroom Home Improvement, Family Concerns and Other Conditions. Molly Shomer helps families struggling with caring for aging parents. You can get answers to your questions, find articles, locate resources, get support, and keep up with the latest news and tools at. Molly Shomer's top article generates over 1000 views. to your Favourites.
Joel Sussman has sinced written about articles on various topics from Anger Control, Sales letter and Other Conditions. Joel Sussman is a business writer, newsletter publisher, and Internet marketer. His web site, Marketing Survival Kit.com, provides information, proven tools, and motivational programs to help entrepreneurs achieve small business success. Visit. Joel Sussman's top article generates over 3600 views. to your Favourites.