Print Article for : Nasm Personal Training Certification

Your Online Guide » Health & Lifestyle » Food and Drink Recipes

[N16]Nasm Personal Training Certification

by Bedros Keuilian, Bed

The problem with most personal trainers is that they spend way too much time on insignificant marketing ideas that fail to produce results and not enough time on the few significant ones that actually work and often times cost little to no money.

In all my years of selling personal training, creating multimillion dollar personal training businesses, and coaching top fitness experts on all things fitness marketing I found five clients getting systems that work the best.

Strategy one: The Internal Referral. Your currant, active clients should be your walking talking billboards. In fact you should condition then to be your referral generating machines. This is called making it a condition of doing business with you and it start the day they sign up with you. Let them know you keep your rates low because you relay on their referrals. At least once a month give them a reason to send you referral by sending them a hand written note, cards, or even a gift certificate.

Strategy two: The List. If you're not actively building a list of loyal fans (prospects and active and inactive clients) then you're leaving a lot of money on the table. The list is king. And the best way to use a list to grow your personal training business is to offer a biweekly online newsletter. Consistent email marketing is the fastest, easiest and most economical way to position yourself and get people to know, like and trust you. And once people know like and trust you and consider you the local fitness expert your business will boom.

Strategy three: Expert Endorsements: There are all types of businesses around you who probably cater to your potential clients. Chiropractors, doctors, cosmetic surgeons, day spas, health food stores and other businesses already have clients and prospects that trust them. What you want is for these experts to refer their clients, customers, and patients to you. You can do this by making them a win/win proposition by offering to endorse their business or service to your list and then ask them to endorse you to their list.

Strategy four: Free Media. People read newspapers and watch TV news for the stories and not the advertisements. One of the best ways to get the local media to publish your story and showcase you personal training business is by creating a strong human interest hook that they will want to share with their audience. Maybe you're going to give two free training sessions to anyone who donates a new toy for the 'toys for tots drive.' Or maybe anyone who donates $25 during Thanksgiving week can get a free week of bootcamp. The point is you need a "hook" a human interest story and the media will be way more likely to listen.

Strategy five: The blog: There are over a dozen ways to get tons of traffic from the internet. One of the easiest ways is to set up a word press blog and start blogging on a daily basis about all things health and fitness. The secret to a good blog, one that attracts a lot of visitors is entertainment, content, and consistency. Boring blogs get no traffic. Use lots of social proof in your blogs, offer lead generation ebooks and reports to get people on your email/newsletter list.

Personal trainer marketing system is easy once you figure out the handful of marketing strategies that produce the best results. The trick is to figure them out and use them consistently.

The latest Australian nutritional promotion states “eat two serves of fruit and five serves of vegetables” a day to get your recommended daily intake of nutrients. But how strict is this? It's a great guideline, but variety is the spice of life. If you love fruit and hate veggies, don't worry if you have five serves of fruit and two serves of veggies, it will pretty much do the job. Both are high in similar vitamins.

A great idea is to eat from the rainbow. This means fruit and veggies with a variety of colours. They get their colours from different nutrients and vitamins, so if you eat a variety of colours this will meet most of your nutritional needs. Purple, orange, green, yellow and red fruits and vegetables are higher in certain nutrients than others. By balancing the different colours, you will receive a well balanced amount of nutrients, whether fruit or vegetables.

For example, eggplant and blueberries are great purple foods and offer antioxidants powers. Oranges or carrots are equally nutritious with different, yet similar vitamins. Any kind of green fruits and vegetables are high in fibre and vitamins, whether it is broccoli, cabbage, kale, kiwis or green grapes. Yellow bananas are high in potassium and corn is high in fibre. Red tomatoes or strawberries and pomegranates are high in antioxidants Vitamins C & E.

You can see how eating fruits or vegetables can provide you with essential vitamins and minerals. The important thing is that you eat plenty of these nutritional foods in place of foods that are high in carbohydrates and sugars, when you are on a personal training diet, especially for weight loss.

Since the body metabolizes carbohydrates into sugar for later use, they are stored as fat. This is the energy that the body uses at a later time. Many fruits and vegetables contain what is known as “good” carbohydrates, which are natural sugars. The body uses these as they are consumed, rather than storing them the way it does the “bad” carbohydrates. These are the ones that are responsible for weight gain, heart problems, insulin highs and lows and other health problems.

Natural sugars offer you healthy energy that is consumed easily by the body, because they are quickly absorbed without being stored. When it comes to healthy weight loss, eating the fruits and vegetables of the rainbow offers you many more benefits than other kinds of foods.

If you eat seven servings of fruit and vegetables per day, it is easy to add lean meats, such as chicken, fish, turkey or lean beef, for protein. Of course, you can also add some whole grains or beans to round out your diet and provide fibre.

If you pick your favourite varieties of fruits and vegetables from the different colour groups of the rainbow, you will have the most complete variety of vitamins and minerals that your body needs. This variety is what makes a healthy and complete personal training diet and it is easy and fun to implement, when you use the rainbow as your inspiration.

Scott Hunt has been a Personal Trainer for over a decade and has personally taken over 20,000 Personal Training sessions. While his Gold Coast Studio, Fitness Enhancement has done hundreds of thousands of sessions.

Article Source : About The Food Pyramid

About Author

Both Bedros Keuilian & Scott Hunt are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Bedros Keuilian has sinced written about articles on various topics from Personal Trainer, Food and Drink and Internet Marketing. Bedros Keuilian is a expert and is known as the hidden genius behind many of the most successful personal trainers worldwide. Get his four. Bedros Keuilian's top article generates over 9900 views. to your Favourites.

Scott Hunt has sinced written about articles on various topics from Food and Drink. If you are serious about feeling good, exercising, or becoming healthier, try out our - (. Scott Hunt's top article generates over 480 views. to your Favourites.