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Your Online Guide » Guide to Technology » Web Site Promotion

[N218]New Software To Download
by Scott Riefler, Sco
There is new software I have been testing on one of my websites that has dramatically increased my closure rate on the site. The software is named virtual smart agent and it acts like a virtual sales agent on your site. In the past I tested live chat and a few of the other software's out there but this one is very different.

The one really nice thing about the software is you don't have to wait around by your computer like some of the other live chat software waiting for someone to engage you. This software pops up a small window when the visitor leaves your website. It makes a quick sales pitch before the visitor leaves like if you buy today you receive 25% on our special widget. It then can engage the visitor and can tell them the benefits of the product. The software can also be programmed to have either a man or a women smart agent. You can also use a virtual agent that looks like a cartoon figure.

The virtual smart agent can be programmed to do many things other than just sales function alone. It can be programmed to be a customer service agent. The responses are canned so it goes down through a list of things to say. You can ask it questions and it is programmed to answer them. The software is pretty amazing really. It can take the place of several people in your organization like sales, service and even reception.

We use our virtual smart agent for the sales function. It takes about two weeks to program the system with the help from the factory. The virtual smart agent is really great for us because we are located in Thailand and our customer base is in America so we have exactly a twelve hour time difference between New York and Bangkok time zones. This would be impossible for us to cover the computer if we were using live chat software or any type of live help just due to the logistics of our location. The virtual agent works 24/7 providing us an online presence when we are at home, on holiday or just out of the office.

Another great feature about a virtual smart agent is that it keeps a customer on your site for a longer period of time making your website stickier. It is fun to engage the virtual sales agent and have a discussion with it. It is artificial intelligence it the best form, that of a real human talking sales agent. I personally believe that the software has resulted in several sales that would be normally lost without the system. As time goes on we are trying new and better ideas like having the agent give away free e-book and other promotion items in exchange for their email address. This is so we can email them their promotional item and then later follow up with other offers and promotions.

Affiliate marketers that are trying to get sign-ups on their lead capture page would be foolish not to consider using this software on their website. I haven't tested the software with traffic on PPC sites but I would imagine it would work just fine. Conversion from visitors to customer has had a big impact on my site I am testing and the bottom line of the site. Any site that has traffic but a conversion problem would be a good candidate for this product.

In summary, if you're a website owner, affiliate marketer or a business owner with a website I recommend highly trying the virtual smart agent software package. We found that using it has caused a measurable increase in conversions and in sales by using the software and pleased with the low cost of implementation onto our site.

If you want to create a website for an existing business or for a new business you can either have it done by professional design firm or try to do it yourself with an online site building program or editing software on your computer. A new entrant into the field of website building software is XsitePro. Its manufacturers claim that it is the ideal program for those who wish to build many, easy-to-maintain content rich sites for online commerce. I tried it recently and here are my findings.

Before you decide to build a website by yourself, you should think whether this is a good idea for you. It may in fact be better to get your site designed professionally. It is usually well worth it. However, even after your site is designed you will have to maintain it and if you have no skills then this can be difficult or costly. So it may be useful for you or someone in your company to have the ability to make and edit websites.

Online site-builders, as offered by some hosting firms and some online package firms often produce sites that are not search engine friendly, and if you can avoid them it is better. The two leading web design software options are Dreamweaver and Frontpage. Dreamweaver produces sites with good html code and this is helpful in the task of search engine optimization, but it takes time to learn the program. I have been using Frontpage for many years and use it because that is what I am used to (though I know Dreamweaver is a bit better).

I tried Xsitepro because the online video demonstrating it was so compelling (you can watch the video at www.a1-optimization.com/websiteprovideo.htm . It is indeed quick to learn and I built a site of several pages in a few hours. XsitePro has been made with search engine optimization in mind and it produces web pages without adding any extraneous code that would be a hindrance to search engine optimization. It has built in instructions for search engine optimization and analyzes each page and gives you a checklist of things to do to improve the search engine friendliness of your pages. In addition, the software compiles a nice site map with text links to all the pages and a description of the pages under each link.

One feature that I really like is that it lets you add article pages to your site very easily. This is important if you want to build a content-rich site. Coupled with this, it has a built-in Adsense installation facility. You just have to insert your Adsense registration number and you can add Adsense code to your pages and format the adds without having to go online to fetch the code from your online account.

Another feature that is helpful is a built in pop-up window. You can add pop up windows that are not affected by pop up blockers, and you can time them so that they open when and where you want them.

One thing to remember, no program can make you a great designer. Xsite pro comes with more than 100 templates, but if you want graphics that are just right for you, then you may have to go to a professional. Recently I did just that, I hired a professional to make header and footer graphics and a three dimensional ebook cover and then I used Xsite pro to build the site. The result is at www.start-meditation-stop-smoking.com. I made a few mistakes and can do it better the next time but in general I was satisfied with the results.

If you would like to see if XsitePro is a good solution for you, then visit www.a1-optimization.com/XSitePro.htm

Article Source : how to make your free own website

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Both Scott Riefler & Donald Nelson are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Scott Riefler has sinced written about articles on various topics from Property Guide, Internet Marketing and Adwords. Scott Riefler is the author of several e-books and online resources. I have put together a collection of free resources.. Scott Riefler's top article generates over 22200 views. to your Favourites.

Donald Nelson has sinced written about articles on various topics from Computers and The Internet, Marketing and Computers and The Internet. . Donald Nelson's top article generates over 18100 views. to your Favourites.
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