The Japanese giant Sony when merged with the Ericsson in 2001, the result was as good as Sony Ericsson which took the mobile phone industry by storm. In the present times, this brand has been responsible for giving some of the best handsets to the users and their celebrated series have made them oust the major mobile phone manufacturers and make a comfortable place in the global markets. They have made various mobile phones so far which have been really popular in their own circles and have seeped well in their target markets. Some of the upcoming mobile phones from the house of Sony are Sony Ericsson V640i, W380, W890i, and K660i.

Sony Ericsson have launched various high profile series which stirred the mobile phone markets around the world. The Walkman series by the company was launched in 2005 and has become a world wide hit since then. The W series phones including Sony Ericsson W580i, W850i, W960i etc. are music centric devices which are known for their brilliant music players in it. The success of Walkman series have resulted in a widespread popularity of the music phones and started a new trend of music phones which is sure shot formula for making a handset popular in its own circle.

Then came the cybershot series by Sony Ericsson, which was released in 2006. This series also became a smash hit soon after its launch, Cyber shot camera phones were loved by the photography freaks around the world. The punch line “Never miss a shot" became quite popular for cybershot phones. The latest handset in this series is Sony Ericsson K530i which is the first Sony Ericsson handset to work with HGE-100 GPS enabler. Next in the line is the UIQ series of Walkman phones which was introduced with P series in 2003. It showcased some of the best smart phones, with touch screen, QWERTY keyboard, and the UIO operating system.

Sony Ericsson, have become a notable player in the arena of mobile phones and it has become such a big hit throughout the world.