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[T572]The Little White Company
by Ken Fry, Ken
Testimonials
Many internet sites use testimonials to give the consumer confidence in the product or service they are offering. This is not always a scam, but let us looks at the reality of this marketing. Of course the testimony sounds good. Why put a non advantageous testimonial on your website. Who is the customer providing the testimony? Do you know them? What qualifies this person, did they buy the service or product advertised? Does this person really exist, if so is it Uncle George offering his humble opinion to help out his nephew?

Testimonials are hard to verify and unethical businesses will use unethical ways to achieve their means. With a million plus websites out there if you see a recognized name like Oprah for example how do you know she knows her name is being used to promote the product? Testimonials are a great tool for sales however with the vastness of the internet and the verification of testimonials so hard to verify it has become a favorite tool for the unethical marketer.

Reviews
Reviews fall into 2 categories. The review website and the "add your review" tag found on websites. When looking for products and services on the internet I have used sites dedicated to reviewing the products. I have also found several of these sites were registered to the same company that was selling the number 1 ranked product on the review site. If you decide to use review sites it is worth your time to use a trusted site. This can be hard to verify. My experience has found review sites that are niche products only such as diet product reviews only tend to be some of the worst offenders.

The "add your review tag" Who has the most to gain from having some stellar reviews posted next to their product. This form of review tends to fall into the same pitfalls as the testimonials. No verification if the review was written from an actual user of the product or the companies secretary on a slow day.

Some people may not see this as an internet scam. The fact is it is being used on great regularity on the internet with no checks or balances in place. I know people who have fallen victim these marketing ploys. There are some very good review sites and services available on the internet. Look for companies that test products or investigate the services offered to avoid this Dirty Little White Hat Internet Scam

In the time honored tradition of the mountain people of their era - their word was their bond. They labored in the fields under an alternately scorching sun and a bone chilling cold from sun rise to sun set six (6) days a week. The seventh day (actually the first by the calendar) was spent in the House of The Lord.

Leaving the fields on work days with just enough day light remaining to get the teams of mules rubbed down, fed, watered, and stabled for the night. Then there were eggs to gather, hogs to feed, cows to milk, and water to draw from the well before dinner - after which relaxation was found in sitting on the front porch and listening to the unique sounds of the night as the nocturnal life of the mountains scurried about in song and mating call.

There were no cars to zoom up and down a noisy highway... no chain saws interrupting the call of the whip-o-rill during the day... no pumped in sound displacing the symphony of crickets, katydids or frogs in the evening... no magic boxes with snowy black and white moving pictures competing with the big dipper and or the beauty of the fire fly against the black of the night sky... no street lights to disturb one's sleep when the body needed to be manufacturing and releasing melatonin.

Rosalie Myrtle was but one of eight siblings - three boys and five girls at a time when the larger the family the better it fared. Why? There were simply more bodies to accomplish more work.

Mechanism had not yet over taken the American Farm and the living, if good, was hard and if filled with love and trust, they were earned. Time had to be made to cut one's own heating and cooking wood. Henry David Thoreau had, after all, rightly observed that by cutting his own wood, a man was warmed by it twice. While the first warming experience may have been anything but comforting, the second time around - setting in front of the fire place - perhaps popping corn - sure was appreciated.

A young girl's mind races in the winter night when she should be sleeping, but darkness comes so early this time of year and the flicker of the dying flames in the fire place is pure magic. The flames create a wee bit of light that dances across the floor, hops around the walls, and runs about the ceiling. They cast shadows of one thing creating the appearance of another entirely different. It only exists in the ever active mind of the young and the innocent.

Christmas is on the horizon! What will Santa bring? She hopes for a stick or maybe even two of hoar hound candy, and maybe... an apple or an orange... and a banana sure would be nice. And, maybe Santa could even a leave few pecans or walnuts this year.

Though apples, pears, peaches, plums, persimmons, grapes, blackberries, strawberries, blueberries, huckleberries, water melons, walnuts, pecans, and mush melons are abundant in the summer and early fall, there is not much fruit around here in the winter she muses.

And snow! Yes, it will be Christmas, and we should have snow. Snow really lights up the night! It saves kerosene, too, she thinks as if trying to convince God while watching the last flickers of the fire and is sure it casts a shadow of Rudolph flying across the north wall.

But Rosalie Myrtle can't remain a little girl in flour sack dresses forever. Soon enough she is a beautiful and vivacious young lady in love with a good looking well tanned young Cherokee Indian - a farm boy across the mountain who had been encountered a time or two while on errands for her father.

The Wood's had no problem with the Indian boy who turned out to be better to them than their own children, but his family had picked out a young Cherokee Maiden to be his wife. Against the wishes of his family, Rosalie Myrtle married the young Indian just before he went off to World War II drafted as a white man. It was really easy to pass in those days and he wanted to give their children every advantage a Tennessee Mountain Man could in the world of the forked tongue so he never corrected the record.

She was the only one of the Woods girls to stay married to the same man until he died of coronary artery disease while in the prime of his life young life just like his father had before him. Her brothers enjoyed a more stable family life than did their other sisters.

Rosalie Myrtle, having lived most of her adult life at Rosalie, Alabama, who served honorably as the matron of two different families, went to meet her Lord and be reunited with her young Indian lover on December 12th, 2000 at the age of 79. That was appropriate as her beloved Cherokee had gone to his happy hunting grounds at Christmas some thirty-three years earlier.

That millennium Christmas must have been some celebration around the old tepee! Two young lovers wrapped in each others embrace with no shortage of flickering flames... no sickness and no shortage of candy, fruit or nuts... And, I would even bet that on Christmas Day the old Cherokee who went to war to defend his nation as a white man had his dearly loved Fleetwood Coffee with chickory and one of her home baked white coconut cakes - his favorite.

When I remember them together, I think of the old Mercury Record Label song, Running Bear.
Article Source : Leukemia Society Of America

About Author
Both Ken Fry & Burk Pendergrass are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Ken Fry has sinced written about articles on various topics from Home Accessories, Cars and Beauty Tips. Ken Fry is committed to providing consumers a way to use the internet to obtain the best services and merchants in their geographical location. TenList. Find the Best Fast.
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