eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 
eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 

Your Online Guide » »

[T459]The Flow Of Information
by Saleem Rana, Sal
Franz Kafka, one of the major German-language novelists and short story writers of the 20th century, whose unique body of writing is considered amongst the most influential in Western literature, knew that if anything has real and lasting value, it is always a gift from within.

He understood the flow of silence, the eloquence that follows from an immersion into nothingness, the transcendence that slips behind suspended action like a shadow.

He wrote: "You do not need to leave your room. Remain sitting at your table and listen. Do not even listen, simply wait, be quiet, still and solitary. The world will freely offer itself to you to be unmasked, it has no choice, it will roll in ecstasy at your feet."

The practice of stillness is well-known to mystics and geniuses.

In the Bible, in Psalm 24, it has been said, "Be still, and know that I am God."

When you enter the silence, you enter the holy place of the tabernacles of the most High, and all fear, trembling, and doubt ceases. Your restless feet no longer trouble the earth and the mountains of your troubles are carried into the depths of the sea of oblivion.

There is a river in the silence that will carry you into a power that is your very own. When you enter the silence, by learning how to rest and be still, you enter a new place, a virgin territory, where all that is discordant and broken in your life cannot come with you.

Usually, in the first half-hour nothing much happens. Your mind starts to unwind, like a weary warrior dismounting from a spirited horse. You set your shield down, lower your sword, and rest your aching limbs.

Then, in the next half-hour, you gradually descend into a place that becomes increasingly unfamiliar, where thoughts and feelings float by your amazed inner gaze with an alien majesty.

The convulsions of your life, the earthquake that throws the mountains into the sea, the roaring of the waves, the cataclysm of the tidal wave - these phenomena as well as any commotions and revolutions in your world need not shake the one who trusts in silence. Silence is a proven refuge.

Albert Einstein knew about the power of silence and changed the world by what he discovered in it.

Einstein borrowed the idea of the Gedankenexperiment, a thought experiment, from Ernst Mach, the German philosopher, and used it to see what would happen to light beams and gravity when viewed from different imaginary scenarios. He made his paradigm-shattering discoveries by immersing himself in silence and allowing his thoughts to travel where no human thought had ever gone before.

Strange things happen in silence. When the mind-body slows to an even, relaxed pace, thoughts attain a slow rhythm, and intuition arises to resolve paradoxes and invite resolutions and sort out juxtapositions in a unique and exhilarating way.

There is much evidence to show that at alpha and theta brainwaves, which happen in stillness and silence, new thoughts, new discoveries, and remarkable insights await.

Whether you are looking for the God of the mystics or the intuitive hunch that leads to ideas that can change your world, there is only one place you will find it: within. When you discover a resting place free of sound and distraction, you also discover yourself.

There is a world within deeper than an ocean, where archetypes roam and parallel lines do meet at infinity. It is the place where a single whisper can change your life entirely.

Silence is flow; it is music to disappear in; and it has a momentum to it that adds grace to your days and poetry to your life. Pursue it diligently and in your most frantic hour, it will rescue you like the brush of an angel's wing.

People also want to know what a company can do for them. They want to know what kind of deals they can get, whether they will be receiving the best bargain possible, and they want to know that when they have a problem, their concerns will be listened to and the customer will walk away as happy as possible.

You need to be sure you are focusing on both of these different pieces of information when you try to market it to people. But balancing the two can sometimes be a tricky situation. If you go on for too long about yourself and your company, people will get bored because it is not pertaining to them. If you fail to mention enough about yourself people may feel they do not really know your company, and so they will not trust you.

Brochures, which typically contain more information than the average form of advertising, are a good format to talk about this delicate balancing act.

Brochure printing is often used to help introduce people to a company. You need more time with them than most other forms of advertising can give you, and so you turn to brochures in order to get them that information. But while letting people get to know your company you still have to remain focused on how all of these benefits the customers, and it can be done.

The best kind of information is the type that accomplishes both at the exact same time. You can mention that you are a family run business, which means you understand the needs of families, especially during difficult times in the economy.

That statement alone accomplishes multiple goals at the exact same time. You let them know a little more about your business, why that information is important to them, and how it impacts how you will be serving them.

Your goal should be to make sure as many statements in your brochures are like this as possible. Every time you go into detail about yourself, ask how this information is important to your customers. Never give a detail unless you think your customers will care. This is the best test to be sure you know you are not saying things that don't matter to people.

The most important part of brochure printing will always be the writing. This is the driving force of a great brochure, and what will need the most attention from you. Be sure that every word you use is carefully chosen, and says exactly what you want it to.

Article Source :

About Author
Both Saleem Rana & Janice Jenkins are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Saleem Rana has sinced written about articles on various topics from Parenting, Travel and Leisure and Careers and Job Hunting. Saleem Rana would love to share his inspiring ideas His book Never Ever Give Up tells you how. It is offered at no cost as a way to help YOU succeed.
EditorialToday has 0 sub sections. Such as . With over 20,000 authors and writers, we are a well known online resource and editorial services site in United Kingdom, Canada & America . Here, we cover all the major topics from self help guide to A Guide to Business, Guide to Finance, Ideas for Marketing, Legal Guide, Lettre De Motivation, Guide to Insurance, Guide to Health, Guide to Medical, Military Service, Guide to Women, Pet Guide, Politics and Policy , Guide to Technology, The Travel Guide, Information on Cars, Entertainment Guide, Family Guide to, Hobbies and Interests, Quality Home Improvement, Arts & Humanities and many more.
About Editorial Today | Contact Us | Terms of Use | Submit an Article | Our Authors