Of course, the iPod doesn't have a large, well, huge portion of the mp3 world, who says Microsoft can't take second place and take the rest. So far, they've done a fairly good job.
One thing that makes the zune able to compete with the iPod is amount of accessories that you can find for the product as well as the variety in colors of all the zunes.
You'd be surprised by how many people make their decision based on what color an mp3 player is, and then it turns into a competition of the colors. Both the iPod and Zune have same, and different colors, which will definitely make a difference for some of their customers.
Such as the Pink Zune 30GB, there are a lot of females out there that simply love the color pink. Now if they're walking through best buy or target with the intention of getting an mp3 player, and their favorite color is pink, what comes next?
They walk down the aisle with mp3 players, and they see a lot of iPod's with black, white, teal, but no pink. They keep looking down and guess what, theres a Zune, and its pink. Do you really think she's going to turn around and get a plain colored iPod? Nope, she's going to get the Pink Zune 30GB.
But it gets a little more complicated when it comes to the Black Zune 80GB, this is where first come first serve is usually the winner. Because both the iPod and the Zune have a black version of their mp3 player, it's going to be tough to battle for the color.
One way that the winner can get a sale is through advertising prior to the customer making the decision to buying an mp3 player, if they had done research and found one or the other, than that could be a major factor.
Another one is looks, if somebody goes into a store and looks at many different mp3 players, but likes the look of the Black Zune 80GB better than the iPod, they may pick that one instead of the iPod.
Thats the beauty of advertising, if a company is able to advertise their product, get their look and logo out before they see the rest of the competition, it's in the bag.
They pretty much are able to eliminate a large amount of the competition simply by advertisement, but if someone does their research, then it comes down to preference.
Again, the Zune MP3 Player definitely has it's potential to become a big time competitior to the iPod, but the lack of advertising as well as not being as popular as the iPod, it will be a tough hill to climb.
But, anything is possible, and if one company can do it, Microsoft is one of the first ones on anyones list. Don't doubt if you see Zune making a big run for the mp3 player market soon, whether it be with a new revolutionary mp3 player, or a really cool phone encorporated with an mp3 player.
It is not a surprise that a lot of people in our society don't even know what a Zune is, and there is one answer. Advertisement, Microsoft has done a horrible job of advertising their product. Even commercials, they tried to make the Zune seem so mysterious, but in reality, it just turned people off.
I can understand wanting to hide such a movie like Hancock, or The Happening, something where giving away the plot or story might ruin the whole movie, but there is absolutely no point in not throwing the Zune right in peoples faces so that they aren't just looking at the iPod.
Thats one reason why the Apple is far ahead of Microsoft's game. This also applies to Windows and MAC, you never see any advertising on Windows, now do you? Next thing you know, the MAC will be the mainly used computer for all of the United States, something I thought never would happen.
But, lets get down to business. The Zune MP3 Player, is actually a very nice mp3 player when comparing it to the iPod. Of course, any arguments that you here are generally from someone with an iPod, doesn't know what the Zune is, or even looks like for that matter. Point in case, people believe what other people say way too easily.
Do your research, and if your reading this article, I've done it for you. The Zune often gets better ratings than the iPod when it comes to being an mp3 player, unforunately due to the marketing ability of Microsoft to show people the Zune, half of the world doesn't know what the thing is.
But thats okay, because you do. Now you can make a solid decision on whether you want an iPod or a Zune MP3 Player. One thing that I must point out is that the Zune has several features the the iPod does not have at all.
The downside to that is, when they decided to release these new features, they were not polished at all, thus resulting in failed features or ones that had little or no effect when put into works. So, that means it looks good on paper, but essentially if something doesn't work, it doesn't work.
On the other hand, iPod doesn't have as many features, but in the features that it does have, they are polished up quite well. You won't find any buggy systems or anything like that with the iPod, and the database, iTunes, where all of the music comes from is just massive.
iTunes is consistently being updated, and made more user-friendly for the computer-illiterate people who don't know how to drag and drop a song from one folder to another. But that's okay, you can't expect much from people nowadays.
There are also a few other points of competition as well. Accessories, that is one huge aspect. If there were absolutely not accessories for one of the two competitors, the Zune or the iPod, the opposing would win. Simply because what good does an iPod do on its own.
You need to be able to plug into your car, plug a charger in at home, on the go, have a dock where you can charge and listen to at the same time, along with your standard company-brand headphones and earphones.
Along with that, an fm transmitter kit, and the list goes on. Basically, all of these accessories make the iPod or Zune reusable and versatile in many situations. Having a travel charger while the other one doesn't, now allows for you to take your Zune anywhere you want, but the iPod will be dead before the day ends.
That would be a huge difference maker had one of the companies not created the travel charger. You see, the mp3 player itself is already out, and now to make it stand out more than the opposing, you have to make accessories, ones that look nice too. You can't have ugly accessories and expect people to buy.
This society is full of people who base things on looks, covers of books, people and how attractive they are, thats the first thing they notice. And with so many things to compare in this world, that seems like a viable and easy way to do it. That is where the iPod comes on top, looks. They have made their mp3 player, and their accessories look a little better.
But that's okay, because for anyone who has gone and done their research knows that the Zune produces better quality sound, and for the price, even though very similar, the Zune is a better deal in the long-run, unless your an Apple fanatic.
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