Yet, I open the paper and see the likes of the Jolie/Pitt clan looking like some Victorian paupers in their 'shabby chic' clothing. The baby clothes of the rich and famous used to be something that reflected the family wealth and yet now they are churned out in mis-matched, oversized, un-ironed scruffy ensembles that would look more fitting in the back streets of some run down council estate.

Of course, there are always exceptions to the rule. Take Michael Jackson, for instance. His idea of baby clothes for his children was to cover them in veils that would hide their identity. Of course, we can all understand his desire to protect his children but I don't think this is achieved by making a spectacle of them.

Other celebrities, usually the Z list celebrities, like to use their babies as accessories. They like baby clothes that reflect their own style, regardless of how comfortable or appropriate they may be.

There are those families that are born into wealth and are accompanied by a strong sense of style. These parents know that baby clothes should be of the best quality you can afford, that they should be comfortable, well made and long lasting enough to pass down to subsequent siblings. These are the families that will buy top quality cotton rompers and proper green willies. Nothing wrong with that I say - better than a pink tutu and a pair of heels on a toddler!

Of course, pop down Southend high street and you will be greeted by the totally different sight. No cotton rompers to be seen here among the chavs of the shopping centre. Only baby clothes of cheap designer imitations, made of fabric that is liable to catch fire should there be too much movement from the baby. These baby clothes are often emblazoned with over-sized, so-called designer names and wholly inappropriate for your little darling.

The main objective when choosing baby wear should be that your child will be comfortable, that the garments will be easy to clean, are within your budget and will be as long lasting as possible. The better the quality you can afford, the better the baby clothes will stay looking for longer.

Of course, there is nothing wrong with the occasional slogan on your baby clothes. In fact, they can be very cute and raise a smile in every onlooker. We all want our children to look nice, sweet even, but we need to find a balance. Sweet, child oriented slogans are a great deal different to having some designers name splashed across the front of your child.

Fashions come and go in baby wear. I remember my own brother being dressed in navy nylon dungarees, my own daughter wore proper, pretty girlie dresses and today's little ones wear jeans and sweatshirts from a very early age. Baby wear is a business the same as any other and the manufacturers and designers like to keep changing things so that we keep replacing and keep spending, yet with today's economic climate, we would do well to consider lasting quality above a fashion statement.