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[M418]Mens T Shirts Fashion

by Adam, Ada

For many, the average men's shirt is simply a garment of utility - one that is worn by men across the world for reasons of function and not necessarily fashion. But this attitude belies the hundreds of years of trends in men's shirts. From the typical collarless shirts with billowing sleeves worn by classical painters to the modern formal button-down shirt, men's shirts have captured the imaginations of both designers and ordinary men for generations. In the twentieth century in particular, a range of different shirt styles have proved popular with men of all ages.

One of the most important developments in men's shirts over the last hundred years, for example, has been the invention of the polo shirt. The polo shirt, or 'tennis shirt', was created by legendary French tennis player Rene Lacoste in 1929 as an alternative to the stiff dress shirts and ties typical of tennis attire at the time. In the 1960s, Ralph Lauren propelled the polo shirt to new heights as a prominent item in his 'Polo' collection; and since this time the polo shirt has become so popular that it is now a standard category of clothing - although it has fallen out of favour with most tennis players.

The granddad shirt has also been a long lasting trend in men's shirts in the twentieth and twenty-first centuries. These collarless shirts have been popular with men in warm countries for decades and have seen a variety of incarnations throughout the years. The Nehru Jacket, for instance, is a South Asian version of the modern granddad shirt that was popularised by the first Indian Prime Minister Jawaharlal Nehru in the 1950s and early 1960s, and has since been prominently worn by a number of celebrities, from the likes of Sammy Davis Jr to Steven Segal. Today's granddad shirt preys on bright colours and an ethno-bohemian vibe that appeals to a variety of men's fashion trends - from festival clothing to smart casual summer wear.

The button-down shirt has also been one of the most influential in fashion history - but memories of how it was created tend to be somewhat hazy. Some fashion experts claim that the button-down collar shirt was invented by an American shirt manufacturer who was inspired by an English polo match, in which players had their collars clipped down to avoid flapping in the wind. Others say that button-down shirts were created in New York, when their inventor (as yet anonymous) attached his collar to his shirt with buttons in a fit of annoyance at the oncoming wind.

But whatever the origin of the button-down shirt, its impact on the men's shirt industry has been historic, as button down shirts are now worn in both formal and casual contexts. Today, short-sleeved men's shirts are often worn with skinny jeans, large belts and tailored waistcoats for a fresh and informal look that still exudes smart chic. And with men's shirts available in a variety of colours - from grey to raspberry - and in a variety of floral and striped patterns, it's clear that evolving trends in men's fashion are far from over.

Custom printed t-shirts have been a fashion staple since the late sixties and early seventies when you could walk into a mall and order yourself a t-shirt printed with your choice of words or t-shirt transfer. Even before that, many companies found that promotional t-shirts could turn them into small-town heroes – when they were worn on the backs of a winning (or losing) youth football team. These days, the promotional t-shirt has come full circle to become a fashion brand statement. It’s become one of the hottest promotional items that a company can give away, and hundreds of promotional t-shirts are given away every week as prizes in contests, incentives for employees and thank your to customers.

Promotional clothing is a popular way to solidify a corporate image. Businessmen wear branded polo shirts on the golf course. Young folks sport fleece jackets embroidered with the logos of their favorite products and companies. Sportswear manufacturers proudly blazon their logos and labels across the fronts and backs of their products instead of decently tucking them into the collar of the shirt or the waistband of the pants. These days, it’s fashionable to wear the products that you like on your chest or your sleeve.

So what should you look for if you want to use custom printed t-shirts to promote your business? There are a number of things to take into consideration when choosing promotional t-shirts for your business.

1.Your budget
Needless to say, your budget is going to be an important factor in deciding what type of t-shirt you’re buying. The printing process is important as well, and whether you use original art, design your t-shirt in house or opt for a professional designer and how many colors you use in the printing process. All of those things will affect the final cost of your t-shirts.

2.Quality
T-shirts are available in a wide range of qualities. The higher the quality, the more durable your message will be. If you want to get some real mileage out of your promotional t-shirts, opt for the best quality that you can afford. They’ll not only last longer, they’ll be in demand as desirable products of their own. That can only help your name recognition. More than one company has found that marketing their own promotional t-shirts is a profitable sideline to their main business.

3.Style
T-shirts are not just t-shirts anymore. There are standard t-shirts, ring collar t-shirts, women’s cut t-shirts and US inspired baseball t-shirts with contrast color sleeves – and that’s just to name a few. The style that you choose for your promotional t-shirts can have a big effect on their popularity. These days, most people prefer a more fitted, tailored style to the traditional boxy, oversize look favored a few years ago.

4.Logo or artwork design
Obviously, one of the major determinants of how well your promotional t-shirts are received will be the quality of the logo design or artwork. If you intend for your t-shirts to be more than just giveaway gifts to attract attention at a conference or event, you might do well to take advantage of the expertise offered by many of the companies online. Most companies that offer promotional t-shirts will be happy to help you create artwork that translates well to a t-shirt.

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Both Adam & Tina Rinaudo are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Adam has sinced written about articles on various topics from Computers and The Internet, Sony Ericsson Mobile Phones and Computers and The Internet. Adam Singleton writes for a digital marketing agency. This article has been commissioned by a client of said agency. This article is not designed to promote, but should be considered professional content.. Adam's top article generates over 135000 views. to your Favourites.

Tina Rinaudo has sinced written about articles on various topics from Promotional Advertising, Home Improvement and Promotional Advertising. Tina Rinaudo is one of the leading lights in the UK industry. Tina is a key member of YesGifts, the UK's faste. Tina Rinaudo's top article generates over 135000 views. to your Favourites.