eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 
eg: UK or Brides UK or Classical Art or Buy Music or Spirituality
 

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[R286]Retractable Gel Ink Pens
by Remy Lebeau, Rem
Promotional Writing Instruments (pens, pencils, markers), Promotional Drinkware (coffee mugs, tumblers, water bottles) and Promotional Apparel (shirts, polo, jackets) are the top three most prefered promotional item in the market today. In the early years of using promotional items to advertise a business, people have been using customized pens as gifts to their loyal customers and business partners. Nowadays, there are thousands of variations of pens in the market and we can now choose from a variety of writing instruments that matches our target market or audience. In this article we will focus on using Gel Ink Pen (pen with ink pigment suspended in a water based gel) as a Promotional Item.

A gel ink pen is a unique marketing tool suitable for any audience. Unlike its other counterparts in the world of writing instruments, gel ink pens have an edge over the competition. First, they write easy. The water-based gel ink flows freely from the reservoir to the nib, giving you smooth strokes every time. Most gel ink pens also use a rollerball mechanism, so it's as easy to handle as most modern pens.

Second, a gel ink pen can offer bolder colors than normal writing pens. The gel ink of this pen is composed of pigment suspended in water-based gel made up of water and biopolymers or thickeners (ie xanthan gum, tragacanth gum or polyacrylate thickeners). Unlike dye, pigments are opaque and offer rich, bold colors that can stand out even on dark paper. This feature makes the gel ink pen a favorite among graphic artists, students, teachers and other audiences.

Like most writing instruments, the gel ink pen offers functionality to the recipients. As such, it is used widely by marketers everywhere. As a highly useful item, the gel ink pen has a higher likelihood of being kept by your audience longer. Each time they use the gel ink pen in public or even in an intimate setting, you get exposure for your brand.

Get the perfect gel ink pen for your marketing strategy by finding a promotional products store with the best deals online. Choose those that have a wide selection of brands, colors and styles available.

The name "pen" is derived from the Latin word "penna", which means feather. This is a writing instrument that, manually through capillary action applies ink to a surface, usually paper. Pens can be used with inks of many colors but commonly make use of inks in shades varying between black, blue, red, and sometimes green. There are many different kinds of pens, some of which are listed here i.e. Reed pens, Quills, Metal nibs, Fountain pens, Ballpoints, Felt tips, Roller balls and the Porous Point. All the pens of the world are made around these different. Pens are also classified depending on the type of tip that accompanies the pen, there is the ballpoint pen, the rollerball pen, the fountain pen, the felt-tip pen and also the gel pen.

Ink pens have developed very slowly over time, ink pens are practically the quill pens that evolved in the 19th century into the fountain pen. For more than three thousand years the quill was the writing instrument found in most cultures all around the globe. Despite what movies say, the first quill pens used only a small part of the quill as a nib and the rest was thrown away. In other parts of the world like Asia, the pen was replaced with some kind of brushes which are still present in traditional writing forms. The first step in the development of ink pen industry was the invention of steel and the mass production of steel pen points. They were sold in many sizes and shapes according to the large varieties of writing styles. Those simple pen points were simply fitted to a holder and dipped into ink, then you could write a few words and dip again and so on.

If we look back into historical records we can trace the first patent for ink pens, it was owned by Lewis Waterman the man who created the Waterman company. He was the first in the modern history to develop a fountain pen model without any flowing problems. It is true that pens with ink carrying capacity had existed for more than one hundred years before him, but all those models suffered from common problems such as ink leaks. In 1702 a Frenchman called M. Bion created a fountain pen that was very advanced for those days. In America the fist to obtain a patent in the pen industry was Peregrin Williamson who got his recognition in 1809. Furthermore the first self filling pen was recorded by Jacob John Parker in 1831, yet the common problem for all these old ink pens remained ink spills and material issues, this is why they had a close to zero commercial success.

The mechanism of ink pens was simple, they contained three parts, the first was called 'the nib', the second 'the feed' and the third was the barrel, which bound the nib and the feed together. Lewis Waterman's genial idea was to introduce a small hole in the nib for the air to enter, and three small grooves in the feeding mechanism, the combined solution successfully prevented ink spilling. As for the reservoir, the first ink pens with reservoir used an eyedropper, and then, from 1915 self filling sacks of rubber were used. The sack was usually pressed with a metallic plate to produce the needed pressure that once released would suck the ink inside the reservoir.

Article Source : Pg. 14

About Author
Both Remy Lebeau & Muna wa Wanjiru are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Remy Lebeau has sinced written about articles on various topics from Finances, Business Marketing and Business Promotion. Remy is a Promotional Adviser specializing on ,
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