So you have written your book, converted it into an ebook
Ready to sell from your website but hang on a minute....
....how much do you charge for it!
Too much and it won't sell, too little and you will have to
Sell thousands of copies just to break even.
Wouldn't it be great if you could arrive at a price that is?
Right for your customers, so right in fact that they buy
Your book in droves whilst making you a handsome profit
Every customer has his or her personal price for your ebook,
The price they would be willing to pay. Do you know what?
Your customer's ideal price is? Do you know how many would?
Not pay more than $10, $20 or $50 for it?
Better still would you like to know how many consider $30 to
Be a fair price?
If the answer is yes, then this article will be of interest
To you because I am going to explain how you can arrive at a
Price that will make your ebook sells.
I will also mention at the end a unique product I found that
Will do all this for you automatically!
A CRASH COURSE IN PRICING
Finding the right price for your ebook is critical, it can
Make or break your profit and can mean the difference
Between double or triple your income.
How to find that price is one of the most difficult aspects
To selling your ebook online
Know doubt you have been surfing the web and found ebook
That range in price from $2 up to $200. You are told that
"How to" ebook sell for more than fiction so you should be
Able to charge more if your ebook is a "How to".
But how much more
Typically the way ebook (and most products online for that
Matter) are priced is by trial and error. If the author
Finds a competitive ebook he/she will price just below it on
The basis that the customer will go with the lowest price
Every time this has been proven not to be the case the
Customer buys also on product quality, brand perception, and
Many other variables as well
Alternatively the author will price the ebook at the lowest
Possible price on the basis that millions of people are
Online so the ebook is bound to sell in the millions of
Copies again a common misconception Ebook purchasing is
Still in its infancy
Many online marketing gurus? advocate testing your product
Price by selling at a high price initially and eventually
Lowering it until the floods of sales start coming in
This has a potentially negative impact on your customers. If
You had bought a book at $50 to find a week later that it
Was selling for $29.95 you would not be too happy would you!
All of these methods are hit and miss and less than
Scientific in their approach
There is an amazing amount of information on the Web about
All forms of online marketing. The one subject they do not
Cover is pricing.