If you want
to sell your tea in other parts of the country, how can you make that happen?
You have several choices:

·         

Open Tastee
Tea stores around the country. Unless you've inherited jillions, you probably
can't afford this. You also have to ask yourself two burning questions:

1.      

Will people
come to a tea store? I don't know of any that just sell tea, do you? Even
coffeeshops are carrying more and more baked goods because coffee by itself
doesn't draw enough traffic.2.      

Is this
really the most efficient way to sell your tea? Making tea doesn't give you
expertise in running teashops.

·         

Sell Tastee
Tea through a mail order catalog. This will prove very costly unless your teas
are truly spectacular or you mail to the right list. Even in that case, you will
need deep pockets.

·         

Visit coffee
and tea stores around the country and persuade them to carry your Tastee Tea.
This is doable (and has been a successful paradigm for many products over the
years), but it takes time and pulls you away from tea-making, which is what
you're really good at and enjoy. While you're away making sales calls, who's
keeping an eye on the Boysenberry Blend?

·         

Contact
several key distributors and have them add Tastee Tea to their line. If you can
convince these distributors to carry Tastee Tea, this is the easiest and most
efficient way to get into the marketplace. If you select a distributor who
carries products that complement yours (coffees, coffee and cappuccino makers,
baked goods and so on), you can count on their help in lining up retailers.