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Information Is Power
by Gordon Houston, Gor
You may have achieved success by developing a brilliant idea, or by super selling techniques, but the time will surely come when that initial growth levels out. You may even experience a downturn in your business. What do you do now?

The answer lies in information.

Let’s talk about your data. No matter what business you are in, data is your lifeblood, because used properly, it allows you to stay in control. And control brings efficiency, and efficiency brings profit! It is therefore extremely important to have a dependable data processing service available to you that can readily provide regular reports of your key business measurements.

Whether your data is financial, sales oriented, marketing or production based, it can be categorised. The categories could be products, services, countries, regions, states, zip or postal codes, sales personnel, customers, clients, suppliers, divisions, business sectors....... The list is endless!

Simply by selecting the categories that matter to your business and that you want to analyse and report, then collecting data against those categories, you have the basis for a very powerful measurement and control system.

My name is Gordon Houston. Following a 20-year + career with IBM, that included considerable experience in planning and reporting of business data in many forms, I have been focusing on the development of a data processing service that would prove particularly useful to small businesses - the type of business that cannot justify full-time IT support.

Experience has taught me that excellent customer service and value for money are key decision factors for a small business looking to outsource their IT needs. I have therefore set out to provide a high quality flexible data processing service that will meet and perhaps even exceed these requirements.

How do we deliver a flexible data processing service? We can handle your data in many different formats. Perhaps you already have collected the data you need to analyse and report. Maybe it can be lifted from your sales records or customer invoices. Maybe you are involved in audits or surveys, then that would be the source. If you are just starting out on a fresh project, we can advise the best approach to data collection that will meet your specific needs. We can also support your data entry requirements if you like. Whether you have a one-off requirement or regular ongoing data reporting needs, this business data system has the flexibility to achieve what you are seeking.

Overall, you can be assured that the service you receive will be totally professional, cost effective, and designed to satisfy your specific requirements.

Gordon Houston has sinced written about articles on various topics from Marketing, Management. After more than 20 years with IBM, mainly in planning management, Gordon has been developing a low-cost, flexible data processing service specifically aimed at small businesses.Email:. Gordon Houston's top article generates over 1600 views. to your Favourites.
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