When you first start your business in Network marketing / MLM, you are practically doing a people's business. You need to promote your product and business opportunity to people. You need people to buy your idea. That's is why many distributors start the business with friends and family members as they are more likely to support and trust whatever you say.
But you need to approach them in a proper manner so that they don't feel pressurized and will support you in your business. You should reference the following points to make sure you close the sale without losing them.
You can start the meeting by warming thing up. Ask questions about how them, e.g. how's work, how did their kids fare in school, etc. Follow by updating them about yourself. You can tell them that you just joined this fantastic company, and cant wait to share about it with them.
Arrange for a meeting with them, it will be better if is a one-to-one face to face presentation. If you are meeting them outside, choose a quite location for the presentation as you wouldn't want your prospect to be too distracted. If you are visiting them at their house, it will be more polite if you bring a gift along.
Never jump straight into your presentation upon meeting them. Warm them up for the topic by asking them about their work, how have they been coping, etc.
Start your presentation by telling them more about the company you've joined followed by the products and opportunities that the company can offer. Remember to be enthusiastic and listen for any questions and feedback
Even if they don't buy your idea in the end, you should update them your progress in the company and any new product launches or offers. Send them updates via text message, direct mail to their address or an email.
If during the presentation, they are unconvinced or they show disapproval of the company or products, you should never argue. Listen to what they say, respect their opinions. If if the end you did not manage to convince them, leave it. Don't try to bring up the topic of selling or business opportunity anymore. Just give them regular updates mentioned in the previous point.
Some of them will show interest after awhile, if you persevere hard enough.