Business holiday cards can be an important part of your corporate communications. Just as you send a holiday note to your friends and family, you should send a cheerful year end note to your clients, thanking them for helping make your year a success. Make sure you and your business are ready for the holiday season with the right cards for your clients and colleagues.
Why send holiday cards?
As the year draws to a close, most are celebrating the holidays and anticipating the New Year. This is a great time to reflect on the year and send a well-deserved ?thank you? to your clients. A holiday card can be a nice way to tie up the year with your clients and tell them how much you're looking forward to the New Year.
Holiday cards to match your corporate stationery
When choosing your corporate cards, make sure they can either be customized with your company logo or they are available in colors that match your company colors. You should also choose a holiday card that is printed on quality paper. Skimping on a detail like this is not a great message to send. Picking a heavy card stock will also make the colors on your card stand out for an all-over elegant look.
Personalization
Anyone can send out a slew of cards with a rubber stamp, but this might not be the message you want to send. Take the time to write your greeting and sign you name. If time allows, you should think about writing a personalized line or two. Another nice touch is a hand written address. An address label can often look like ?junk mail? and should be avoided for your holiday cards. You might want to solicit some help for this if your list is large.
Timing
The mail can be congested around the holidays so make certain you've got enough time to tackle this task. After Thanksgiving you should update your mailing list and make certain you're addresses are correct and up-to-date. We all get busy and can underestimate how much time this might take. If you find yourself in the middle of December and your cards are not out, you should skip the holiday card. Start shopping for a New Year's card and get working on putting those cards in the mail.
The holiday itself
Most importantly you need to be sensitive of your client's traditions. We don't all celebrate the same holidays, so steer clear of Happy Hanukah, Merry Christmas or specific holiday wishes. ?Happy Holidays? and ?Season's Greetings? are perfectly acceptable sentiments for your corporate holiday cards. You can save your religious and specific holiday wishes for friends and family.
Don't miss this important opportunity to connect with your clients with holiday cards. A ?Happy Holidays? wish and a thoughtful thank you can ensure your client loyalty for years to come. Just remember to take the time to put your personal touch on the cards and you'll be ending the year and starting the new one on a cheerful note.
When you send a card to your clients they remember you and the services they received. They remember their experience and your name is once again fresh in their mind.
It's a definite way to get referrals. Sending cards can also create a long lasting relationship and definite future business.
When your client receives a personal card from you it makes them feel like a friend. They almost feel obligated to refer your business. Even though sending out card by card can be time consuming there are convenient ways of getting around hand writing hundreds of cards a week.
There are web sites that are solely made for this purpose. It makes it easy for you and it can double; even triple your business and amount of clients. It's the easiest way to get referral without actually having to ask for referrals.
Sending cards has been a technique used for years and it has been proven to boost sales. No matter what kind of business you own sending cards can help.
The best part about sending a card to a client is that any card can be personalized to fit your company. It is extremely personal and even entertaining. This is something that will put a smile on your clients face.
It's also something that they will show their friends and it shows how much you care about your business, which normally equals to great quality of service.
With all of the technology that we have today, why not use the advanced ways of letting people know that you care and greatly appreciate their business?
Sending an electronic card with an online card company takes less than 5 minutes and it looks like you spent a great amount of time on each card.
There aren't a whole lot of options for getting referrals or embedding in your clients head that you need their referral, without actually saying it aloud, but of all the options there are this is the most convenient, personal, & lasting way to do so.
I love sending cards to my clients because this gives you a feeling of reassurance and warmth. It makes you feel better about yourself and know that you made someone smile today. Send one card everyday and see what it does for your business.
Both Amy Carter & Beth Young are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.
Amy Carter has sinced written about articles on various topics from Baby Shower, Wedding Invitation Ideas and Web Development. Check out MyExpression for great . You'll also find a great selection of. Amy Carter's top article generates over 18100 views. to your Favourites.
Beth Young has sinced written about articles on various topics from Family, Marriage and Marketing. Beth Young is the Senior Editor of , and writes expert articles about the SendOutCards systems.. Beth Young's top article generates over 49500 views. to your Favourites.