Many use this method for simply driving traffic to their website or a landing page where they try to entice the visitor to sign up for a freebie of some kind.

But... there are other pay per click programs out there.

There's a terrific method that you may not have heard of, it's difficult to learn & simple little errors can be costly however, the rewards are there if you persevere long enough.

I refer to pay per click to cost per acquisition (CPC to CPA ) method, usually described as CPA marketing.

This a much less known strategy and the key is to drive traffic (lots of it) to specific CPA sites where the visitor is offered something like a chance to win a substantial prize or a free gift of some sort in return for some information such as an email address, phone number, your name, your postcode, etc.

HOW DOES IT WORK?

If you, the affiliate, send traffic to a CPA site and the visitors actually do what the advertiser (CPA site) wants them to do, ie provide some specific information, the advertiser pays you a fee for that action.

People are generally more liable to click on a link if there's no cost involved.

Although it's one of those pay per click programs that many are not aware of, the method is not new to the internet. Every day there's more CPA networks being established which indicates that there here to stay for quite awhile.

That equates to one the greatestgood news for you affiliates as this is one of the best online opportunities around & can be extremely profitable.

These are some of the most lucrative opportunities on the net today.

THERE'S A TRICK TO IT...

When creating a CPA campaign one needs to plan it out & construct it in the correct sequence & manner or it's guaranteed to fail. If you can think outside the square, you'll be ahead of the pack.

5 TIPS FOR A GOOD START...

- You need to think like your traffic does & source offers that appeal to your target market.

- You'll need to split test absolutely everything and keep a sharp eye on your costs. For example, if you're using Google as your pay per click firm, set a daily budget that you can cope with.

- Test & measure everything. One of the most important activities when running a campaign but also one of the most neglected.

- Maximise your opportunities. Check out lots of CPA networks and sign up to as many as you can. This will give you lots of options over a diverse range of products.

- Get your creative juices flowing. As CPA marketing becomes more popular with affiliate marketers, you need to keep ahead of the pack. This can be acheived by thinking outside the square.

Try to come up with innovate ideas & promotions that set you apart.

DO WHAT OTHERS DON'T...

By targeting less popular search terms & long tailed keywords (generally keyword phrases with 3 or more words) you can pick up that 'un noticed' traffic that slips past most affiliate marketers.

This method keeps your cost done & is a primary ingredient to successful pay per click programs IT'S

ALL ABOUT TRAFFIC & PLENTY OF IT...

With the average payout by advertisers of $1.00 to $1.50 per action, low cost traffic is the operative word here.

For a campaign to succeed you need thousands of laser targeted keywords and a ton of cheap traffic to your CPA networks. Not having enough keywords and or not keeping your cost in check, can kill any campaign very quickly.

So... if you learn & understand one of the most unique & secretive pay per click programs around, you can earn yourself a tidy income.