Recently developed Traffic generation strategies appear to be neglecting the importance of the simple concept.
The Concept of Page Rank as developed by the Google founders, simply shows that the more popular web pages have a higher number of incoming links.
This should remainthe most important aspect of any Traffic Generation strategy.
The first and foremost component of any webmaster's arsenal should always be an effective Link exchanging campaign.

Manual exchanging of Links can be a time consuming and tedious process.
Searching and contacting webmasters, who may not have the time to respond, or when they do respond after delayed periods, the information may not be received or may be incorrect.
After corresponding, you also need to verify that links have been placed.

Your Site may be fully optimised with richest possible relevant content,hoping that the Search engines do recognize this, but without incoming links you may still be isolated.

An effective Link exchange campaign shoud also include the option of creating one way back links as these have shown to be effective in generating traffic.
Another overlooked benefit of link exchanging in includes the networking factor as relationships with other webmasters van be developed.

An automated Link exchange process, has now become an indispensible tool in the arsenal of all webmasters.

The importance of inbound links and link popularity
An automated Link Exchange process should include multiple considerations.
While emphasis has been placed on the number of incoming links, its is also important to remember the quality of these links are also a vital ingredient.
In coming links should come from related sites, that are also recognised by the search engines.

The link should contain related keywords in the anchor text.

High link popularity translates to more visitors and more sales.

Your automated link exchange service should simplify the task of finding Link exchange partners. Those partner sites mean more targeted and free visitors and they greatly increase your link popularity, resulting in much better search engine rankings for your site.

You'll be less dependent on search engine traffic which may be more difficult to generate.
There may be no better way to generate free targeted traffic to your site

The website http://www.econsumersearch.com/Linkex.html
provides comprehensive service for generating free website traffic thru Link exchanges.