Print Article for : Business Plans For Real

Your Online Guide » A Guide to Business » How to Write Business Plan

[B1065]Business Plans For Real

by Mykes, Myk

A business plan is a document that provide answers to the type of questions anyone who may provide financing would like to know about your home business. A business plan says. "I've considered this from every angle, and here's what I've come up with". What is your product or service? This is the first question every business plan should answer. You must explain in the clear, concise language what in the world you plan to produce or what service you plan to provide.

Who are Your Customers? You need to clearly identify your customers in order to properly target your advertising, packaging, pricing, et.

What Makes You Different? You need to identify the "primary factors" that will make your business different than other businesses you'll be competing with.

What are Your Expenses? Your start-up expenses include any equipment that you need before you can get up-and-running, while your day-to-day expenses are staff costs and supplies.
Following is a Simplified Example of Business Plan

Catering Plus

The business will be a home-based catering company, producing luxury food for special occasions such as birthdays and weddings. We will provide a comprehensive catering service, while specializing in high end customized cakes, which have a higher profit margin than other foods.

Our catering business will be aimed at middle-class customers who desire a top-of-the-line catering but must operate on a budget. Our initial market area will consist of Mytown and the affluent area of Theretown.

We will only use commerical grade ingredients purchased from wholesalers and provide top quality design and service. This will allow us to provide food that looks tastes great, while keeping costs as low as possible.

Beause I will be using my kitchen and making the food myself, there are only two real expenses: The purchase of an industrial grade mixer and then the day-to-day cost of supplies. Our research has shown that this supplier offers the best value for start-ups.

To wrap it up, you should include a breakdown of both projected profit and loss per month (in graph form)for the first year in business. Show one-time and day-to-day expenses versus projected profit to indicate how you will pay-off your loan. Your business plan should show you making enough of a profit each month to live on - if it doesn't, then it may be considered unfeasible.

Study a Few Real-World Business Plans

The best way to get a real a feel for the dos and do nots of a business plans is to find real-world plans that have already been approved and study them. A good place to start is the internet. Once you've studied a few, you will get a better feel for how much work will be involved in putting your business plan together.

Is this a time to start a business? Maybe.

In either case, the business plan you write today will be different than the one you wrote five years ago. Five years ago money was available. It is still there, but it is a lot harder to find, and to tie down. Here are the five keys to getting funding now:

1. Take it as far as you can yourself

Whether your business is is brick and mortar, or online, do as much as you can yourself. Bootstrapping is IN style, if indeed it ever went out of style. Getting funding to "expand" is always easier than getting funding to "start".

Yes, this means more extensive planning and researching than you may have done previously.

Yes, this means developing prototypes and test marketing before spending millions on a project.

Yes, this means actually beginning the business if you can. Most businesses can start early. Most businesses can begin as an online business, a very inexpensive alternative to a brick and mortar business. A beauty salon would have a hard time, but a professional speaker, credit repair, and dozens of other businesses are naturals for online businesses. Even the beauty salon can begin online if it will have some unique products to sell. One lady I know began her business online, making custom mineral makeup. It was so successful that she never opened the boutique business she had planned. Now she fills orders from around the world every day. She discovered, too, that she didn't even need a business plan – she had all the money she needed.

2. Be THE pro in the business

Nobody wants to finance your on the job training. Prove up front in your business plan that you've got industry experience and management success behind you. The "wanna be's" are in for a rude awakening over the next few years.

Your business plan needs to tell the tales of your successes. Lists of “accomplishments” can get pretty boring. Translate those into real vignettes and it is a slam dunk. Don't have the success stories to tell yet? Well, get them. Don't expect funding until you've got the tales to tell.

3. Be The Dreamer

Capture your lender with your enthusiasm and sincerity. Swallow whatever fear and misgiving you may have, and march up to the lender, stick out your hand and say, “I'm Josephine Martinez, the entrepreneur down the street.” It doesn't matter if that business isn't open yet, you are still “the entrepreneur down the street”.

There is just something catchy about someone with such unbridled enthusiasm, especially in tough economic times. Your lender will want to capture your energy, and just may want to keep you around.

4. Be The Realist

Recognize that some businesses will be easier to fund than others. Repair businesses, credit businesses, low cost businesses will all be better off than a custom tailoring shop.

Highly capitalized businesses like restaurants, construction and resorts have a tough time presenting successful business plans in tough times. The tougher your business is to fund, the more important it is to do your homework. Don't wait for your lender to tell you to do it, or even to vaguely ask for it. March in with your stats in your hand. It is the only way.

5. Go For It

This is the most important step. Lots of folks are sitting in the wings, waiting for the economy to change. Well, it is not going to change soon.

The US economy, and the world economy, are in the wringer like they haven't been for half a century or more. Because of that, everyone assumes there is no money to be had. Well, it just ain't so. There is money there, but few people know where to put their money so that it is both safe and making money. Your job is to prove that your business is the answer.

And there IS money out there. Lots of it. Honest. Go for it. Now.

Article Source : How Many Times Can You Take Plan B

About Author

Both Mykes & Maryann Shank are contributors for EditorialToday. The above articles have been edited for relevancy and timeliness. All write-ups, reviews, tips and guides published by EditorialToday.com and its partners or affiliates are for informational purposes only. They should not be used for any legal or any other type of advice. We do not endorse any author, contributor, writer or article posted by our team.

Mykes has sinced written about articles on various topics from Yeast Infection, Business Plan and Affiliate Programs. More informations you can find on web site . Mykes's top article generates over 590 views. to your Favourites.

Maryann Shank has sinced written about articles on various topics from Network Marketing, Network Marketing and Business Plan. MaryAnn Shank, the weathered pro at , has helped thousands of entrepreneurs ride through rough waters.. Maryann Shank's top article generates over 60500 views. to your Favourites.