1. Follow Your Strength

Remember in grade school when you had to do a presentation and the teacher was assigning topics and you got stuck with one you weren't exactly happy to do research on?

Don't relive those feeling with your bum marketing niches. Select something you are passionate about or would enjoy doing research on. It's important to select a niche you have a natural strength in because following a strength will give you leverage and turn your work into play. Selecting a niche you have no interest in will reflect to your customers. Lack luster enthusiasm or information about a niche will equal lack luster sales.

Though, when you have a strength in a particular field it shows through in your writing but it will help you gain an edge over your competition because you know where to find your target audience when it comes time to market to them.

2. Look to Mainstream Media

Turn on the TV, open a magazine, and watch talk shows. You can get a ton of ideas of profitable, hot niches just by flipping through a magazine while standing in the check out line at the supermarket or studying television commercials during your favorite show. There's many clues beyond the internet which will indicate good niches. Many of the advertisers you see in magazines and TV also operate affiliate programs so be sure to check out advertisers which you're interested in. If you keep seeing a particular TV commercial or magazine ad for something it is a good indicator it's selling well.

3. Do Some Keyword Research

Key word research is essential when selecting a niche for Bum Marketing or any other type of marketing. Research a possible niche with a free keyword tool and investigate if your niche will be profitable. Does it get a fair number of searches per month? Are there less results than there are matching websites? Also, see if there are advertisements running along the side of the search results of your main keyword. This is an indicator other people are making money within this niche. Keyword research can be fascinating, but be sure not to get to involved or you might not get anything done.

Bum marketing niche research can be fun and it should be like anything else you do online. Not only is it fun and relatively easy, finding the right niche can also create a nice part time income. Just remember follow your strength, look for hints of profitable niches from the real world and do your keyword research. With those three things in mind you'll be your way to becoming a bum marketing niche wizard.