The internet has vastly changed the way that many of us make purchases. We enjoy the convenience (and sometimes cheaper prices!) when buying online. If we can use internet rationally it is a huge time saver. We can settle all our bills and payments, make weekly shopping in the food store and quickly purchase other goods with just few clicks. It let us have more quality time to ourselves, which we all deserve.

No wonder that there have been also major changes in the way that business travellers and holidaymakers arrange their trips since the arrival of the internet. The popular travel websites have enabled us to book bargain flights, hotels, car rental and holiday packages from the comfort of our own homes. However, if we need a taxi to get to the airport, we still have to go back to ?phoning round local cab companies? to get the best deal! Before that we need, of course, to dig for their telephone numbers in wallets, bags, pockets and finally use the internet.

Thousands of passengers want to book their cabs online. The search engine statistics (source Overture) show that in one month alone, there were more than 750,000 searches for ?airport taxi?. However, taxi industry seems to be rather not responsive to the customers needs. The reason is that most taxi operators cannot afford the huge investment required to set up and maintain online booking systems and websites.
The site http://www.fairfare.co.uk is an online taxi airport service that solves this problem. The site gathers taxi operators from all UK and while a journey request comes to the system it is distributed to the operators working in the specified area. They receive all information they need to assess if they have any interest in accepting a taxi request: the date and time, journey destination, number of passengers. They can book it, send their price feedback or even quote for it if the passenger chose this option. Whenever one wants to travel comfortably throughout the UK, http://www.fairfare.co.uk is designed to make any taxi booking quick and easy.